Universe Ticketing

Name: Universe Ticketing
Brand: Universe
Rating: 4.4 (49 reviews)

Claim this tool

Streamline event operations and boost ticket sales

2% + $0.59 per ticket

2% fee Event Platforms Marketing E-commerce Analytics

Visit Website

4.4 (49 across the web)

2% fee Visit Website

Reviews on G2 Capterra

49 reviews tracked

The Bottom Line

Updated Nov 2, 2026

Price: 2% + $0.59 per ticket. Compare plans

Key facts

Comprehensive platform for creating, managing, and selling tickets for various events.
Offers brand control, customizable checkout, and robust analytics for organizers.
Leverages Ticketmaster's network for extensive marketing reach and distribution.

Pros

Extensive marketing reach through Ticketmaster and partner network
High degree of customization for branding and checkout experience
Advanced tools for managing complex timed-entry schedules and inventory
Comprehensive analytics for informed business decisions
Scalable customer support available in multiple languages and time zones

Cons

Pricing structure involves per-ticket fees which can add up for high volume events
Advanced features like dedicated account management and onsite support are limited to higher-tier plans
Integration with Ticketmaster for selling is only available on certain plans

What is Universe Ticketing?

Universe Ticketing is a comprehensive event management and ticketing platform designed for organizers of various event types, including general admission and timed-entry events. It empowers users to create, manage, and promote events while maintaining full control over their brand and customer data. The platform offers tools for rapid event setup, flexible scheduling, and inventory management, catering to independent organizers, growing brands, and established event producers. Beyond core ticketing functionalities, Universe provides robust marketing and distribution capabilities, including integration with Ticketmaster's vast marketplace and a network of over 1000 distribution partners. It also offers advanced analytics, customizable checkout flows for upsells and audience insights, and dedicated support services, including scalable customer support in multiple languages and time zones. The platform is ideal for anyone looking to streamline their event operations, expand their reach, and optimize ticket sales.

Available on: Web

Data compiled by Toolradar Pricing checked Nov 2, 2026 · How we evaluate

Source universe.com

Ratings Across the Web

4.4 (49 reviews)

Universe Ticketing holds an aggregate rating of 4.4 out of 5 from 49 reviews across G2 and Capterra, last checked September 25, 2026.

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

General admission and timed-entry event creation
Customizable checkout flows with upsell options
Customer data ownership and control
Automated tasks and Zapier integration with 5,000+ partners
Listing on Ticketmaster and 1000+ distribution partners
Real-time analytics and reporting
Digital, QR-coded tickets with digital wallet support
Self-serve ticket transfers and date/time changes for buyers

Pricing Plans

Pricing checked Nov 2, 2026. Source: universe.com/pricing, read Nov 2, 2026

Universe Ticketing plans and prices, checked November 2026
Plan	Price	Details
Starter	2% + $0.59 per ticket	Sell on your website or Facebook Advanced payouts via StripeConnect Unlimited ticket types +6 more Show less Unlimited add-ons Custom checkout questions Real time analytics and insights Scan and sell at the door Online help center Email support
Standard	2% + $0.59 per ticket	Everything in Starter Team permissions Cardholder presales +3 more Show less Payment plans Tiered ticketing Priority email support
Pro	Custom pricing	Create your own a la carte plan Choose the features and services that work for you Sell on Ticketmaster +9 more Show less Dedicated account manager Pricing and marketing strategy Onsite support RFID access control Sponsorship network Partner marketing services Partner affiliate channels Dynamic pricing Contact center support

View full pricing

Is Universe Ticketing worth the price?

Good value

Universe Ticketing's pricing model, starting at 2% + $0.59 per ticket for both Starter and Standard tiers, is competitive and generally fair for event organizers.

The 'Pro' tier's custom pricing allows for tailored solutions for larger, more complex events. This structure is best for a wide range of event organizers, from small community events to large-scale festivals.

Full Universe Ticketing pricing: every plan, hidden costs and alternatives

Universe Ticketing by the numbers

Universe Ticketing compared with 94 Event Platforms tools on Toolradar, as of Nov 2026
Metric	Universe Ticketing	Peer median	Position (1 is best)
Free plan	Yes	49% have one	n/a
User rating	4.4/5 (across the web, 49 ratings)	4.6/5	#35 of 53 (joint) tools with 20+ reviews

Each position is counted among the tools that have data for that row, as noted under it. All Event Platforms data · How we compute this. Advertising and placement fees are not inputs to any position.

Cite this: Toolradar, “Universe Ticketing by the numbers”, Nov 2026.

Reviews

Improve Your Thinking Patterns Using ChatGPT cover

$99 Free with your review

Review Universe Ticketing, get a free AI guide

Share your experience and we will send you Improve Your Thinking Patterns Using ChatGPT, free.

Write a review

4.4/5

Across 49 verified user reviews on Capterra, G2

Add your hands-on experience using the offer above to help the next buyer.

Best Universe Ticketing Alternatives

Top alternatives based on features, pricing, and user needs.

View full list →

Eventbrite Freemium

Event management and ticketing

4.3

Bizzabo Paid

Manage in-person, virtual, and hybrid events from one platform

4.3

RingCentral Events Paid

Virtual, hybrid and onsite event platform (formerly Hopin)

4.8

Splash Paid

Create branded event pages, manage registration, and track ROI

4.5

Crowdcast Paid

Host engaging live events with registration, Q&A, and monetization

4.5

Luma Paid

Delightful events start here. Set up an event page, invite friends, and sell tickets.

See all event platforms →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

All Universe Ticketing alternatives 6+ tools ranked, pricing + verdict per pick Universe Ticketing vs Eventbrite Head-to-head: features, pricing, who wins Universe Ticketing vs Bizzabo Head-to-head: features, pricing, who wins Universe Ticketing vs RingCentral Events Head-to-head: features, pricing, who wins

Explore More

Universe Ticketing FAQ

How does Universe facilitate selling tickets directly on my own website while maintaining brand control?

Universe provides a single snippet of code that allows you to embed ticket sales directly onto your website. This enables fans to discover, browse, and purchase tickets without leaving your site, ensuring you own and control all customer data and can customize the checkout flow to match your brand.

Can I manage complex event schedules with multiple time slots and varying prices for each?

Yes, Universe is designed to manage complex event schedules. You can quickly create and extend timed-entry schedules, make bulk changes across all time slots, control inventory on a timeslot-by-timeslot basis, and adjust prices for individual time slots to optimize demand capture.

What kind of marketing support does Universe offer beyond listing on Ticketmaster?

Beyond listing on Ticketmaster and its distribution network, Universe offers access to marketing experts who can help optimize digital marketing campaigns. This includes leveraging the world's largest event and fan database and utilizing partner marketing services and affiliate channels available in higher-tier plans.

How does Universe handle customer support for ticket buyers, and what options are available for organizers?

Universe provides scalable customer support for ticket buyers in 19 countries, across 9 languages and time zones. For organizers, the platform offers tools for automatic email reminders, ticket resends, transfers, upgrades, and refunds. Higher-tier plans also include priority email support, dedicated account managers, and contact center support.

Is it possible to integrate Universe with other tools I use for event management or marketing?

Yes, Universe offers an open API and integrates with over 5,000 partner applications through Zapier. This allows for automation of tasks and seamless data flow between Universe and your existing tools, including Google Analytics, Facebook Pixel, and Mailchimp.

What are the options for managing ticket inventory and pricing for events with fluctuating demand?

Universe provides robust inventory control, allowing you to set the quantity and availability of ticket types for each time slot. For pricing, you can adjust prices by time slot and, with the Pro plan, utilize dynamic pricing and pricing optimization analysis to capture full demand and maximize revenue.

Source: universe.com

Guides & Articles

Best Website Builders in 2026

Expert guide

Best Live Chat Software in 2026

Expert guide

Best Webinar Platforms in 2026

Expert guide