Whatagraph
UnclaimedThe easiest marketing intelligence platform for instant insights and automated reporting with AI.
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TL;DR - Whatagraph
- AI-powered platform for marketing data reporting and intelligence.
- Connects and unifies cross-channel marketing data from 55+ sources.
- Generates instant insights, summaries, and branded reports with AI.
Pricing: Free plan available
Best for: Growing teams
Pros & Cons
Pros
- Significantly reduces time spent on report building (e.g., 100+ hours/month saved for some users).
- Simplifies complex data reporting with an intuitive, marketer-friendly interface.
- Unifies data from numerous marketing channels into a single platform.
- AI capabilities provide instant insights and summaries without manual analysis.
- Helps improve client retention for agencies through transparent and visually attractive reports.
Cons
- Pricing can become substantial for higher usage tiers (Boost, Max plans).
- Relies on credits for data source connections, which can limit scalability on lower plans.
- Users might need to upgrade plans to access advanced features like custom transformations or dedicated support.
Ratings Across the Web
0What people say
“I love the customized onboarding process, great User experience, and Nice Templates. The customer service is also top notch and their follow-up emails when I was learning about the product helped. It ”, via Trustpilot
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
AI-powered report creation (Whatagraph IQ)55+ native marketing data integrationsCustom integrations via API, Google Sheets, or BigQueryUnified naming across data sourcesCustom formulas and reusable data transformationsBlended metrics across channels for unified KPIsAutomated report sending and live shareable linksPre-built report templates and auto-branding
Pricing Plans
Free
Forever free
- 5 source credits
- Unlimited users
- Unlimited reports
- Essential integrations
- Pre-made transformations
- Whatagraph IQ
- Pre-made themes
- Automated emails with PDF
- Live chat support
Start
$199
- 20 source credits
- Unlimited users
- Unlimited reports
- Explore integrations
- Pre-made transformations
- Custom transformations
- Custom aggregations
- Source groups & source blends
- Whatagraph IQ
- Pre-made themes
- Automated emails with PDF
- Linked report templates
- Custom branding
- Overview
- Goals & alerts
- Live chat support
Boost
$499
- 60 source credits
- Unlimited users
- Unlimited reports
- Advanced Explore integrations
- Pre-made transformations
- Custom transformations
- Custom aggregations
- Source groups & source blends
- Whatagraph IQ
- Pre-made themes
- Automated emails with PDF
- Linked report templates
- Custom branding
- Custom report domain
- Overview
- Goals & alerts
- Whatagraph IQ+
- Transfer to BigQuery
- Transfer to Looker Studio
- Live chat support
- Dedicated Customer Success Manager
- Tailored onboarding
Max
Contact us
- 100+ source credits
- Unlimited users
- Unlimited reports
- Premium Explore integrations
- Pre-made transformations
- Custom transformations
- Custom aggregations
- Source groups & source blends
- Whatagraph IQ
- Pre-made themes
- Automated emails with PDF
- Linked report templates
- Custom branding
- Custom report domain
- Overview
- Goals & alerts
- Whatagraph IQ+
- Transfer to BigQuery
- Transfer to Looker Studio
- Single Sign On / SAML Login
- Public API
- Live chat support
- Dedicated Customer Success Manager
- Tailored onboarding
- Priority support
What is Whatagraph?
Whatagraph is an AI-powered marketing intelligence platform designed to simplify data reporting and analysis for marketing agencies and in-house teams. It connects, cleans, and visualizes cross-channel marketing data from over 55 native integrations (and custom options) into a single hub, eliminating the need for multiple tools or complex BI solutions. The platform leverages AI, through its "Whatagraph IQ" feature, to generate instant answers, performance summaries, and branded reports from simple prompts, making data accessible and actionable for marketers without requiring data science expertise.
This tool is ideal for performance marketers, marketing agencies, and in-house marketing teams who struggle with time-consuming report building, managing data from disparate sources, or ensuring data reliability. Whatagraph aims to streamline the entire reporting workflow, from data connection and transformation to visualization and sharing, allowing marketers to focus more on strategy and campaign execution rather than data wrangling. Key benefits include significant time savings, improved client retention through transparent reporting, and clearer insights into campaign performance.
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Whatagraph FAQ
What is Whatagraph?
Whatagraph is an AI-powered marketing intelligence platform that connects, cleans, and visualizes cross-channel marketing data to generate instant insights, performance summaries, and branded reports, making data reporting easy for marketers.
How much does Whatagraph cost?
Whatagraph offers a Free plan. Paid plans start at 199€ per month (billed annually) for the 'Start' plan, 499€ per month (billed annually) for the 'Boost' plan, and custom pricing for the 'Max' plan.
Is Whatagraph free?
Yes, Whatagraph offers a Free plan with basic reporting and limited credits. It's a freemium model, allowing users to upgrade in-app for more sources and features.
Who is Whatagraph for?
Whatagraph is designed for performance marketers, marketing agencies, and in-house marketing teams who need to streamline their data reporting, unify cross-channel data, and generate actionable insights efficiently without requiring data science expertise.
Source: whatagraph.com