Freemium
View Details Best Tools for Startups 2026
Updated: February 2026
Best software tools for startups and early-stage companies. Find affordable, scalable solutions to launch and grow your business. We've curated 15 tools specifically suited for startups.
Key Takeaways
- Heatmap is our #1 pick for web analytics for startups in 2026.
- We analyzed 15 web analytics for startups tools to create this ranking.
- 15 tools offer free plans, perfect for getting started.
15 Web Analytics Tools for Startups
Freemium
View Details 
Linkly
Track, optimize, and brand your links with powerful analytics and smart routing.
Free
View Details 
Replug
Turn every link into a brand experience with smart link marketing, tracking, and optimization.
Freemium
View Details 
OpenReplay
Self-hostable session replay and product analytics for understanding user behavior and troubleshooting issues.
Freemium
View Details Beam Analytics
The affordable, privacy-preserving, and cookie-free alternative to Google Analytics.
Freemium
View Details 
TinyURL
Shorten URLs, create branded links, and track their performance with ease.
Freemium
View Details 
Diib
Automate your SEO and rapidly increase your website traffic and rankings with AI-powered insights.
Freemium
View Details CallRail
Track and analyze marketing calls, forms, and chats to optimize your campaigns.
Freemium
View Details 
FullSession
AI-driven session replay and analytics to identify user struggles, prioritize fixes, and track results.
Freemium
View Details Best Web Analytics for Other Use Cases
Frequently Asked Questions
What is the best web analytics tool for startups?
Based on our analysis, Heatmap is the top choice for startups, with a score of /100.
Are there free web analytics tools for startups?
Yes! Heatmap, T.LY, Vemetric offer free plans suitable for startups.