Pardot Pricing 2026
Plans, costs, and free options for Pardot
Last updated: January 24, 2026
TL;DR: Pardot Pricing
Pricing Model
Paid
Starting Price
$1250/mo
Free Option
No
Paid
Pricing Model
Pardot is a paid tool with various pricing tiers based on features and team size. Contact them or visit their website for detailed pricing.
Visit Pardot's website for current pricing
Starting at $1250/month
Available Plans
Growth
$1250/mo
- 10K contacts
- Email marketing
- Lead nurturing
Plus
$2750/mo
- 10K contacts
- Advanced analytics
- A/B testing
Advanced
$4400/mo
- 10K contacts
- AI scoring
- Custom objects
Pardot vs Competitors: Pricing Comparison
See how Pardot pricing compares to similar tools in Email Marketing
| Tool | Free Tier | Starting Price | Score | |
|---|---|---|---|---|
PardotCurrent B2B marketing automation by Salesforce | No | $1250/mo | —/100 | Details → |
HubSpotTop Rated CRM platform for scaling businesses | Yes | $15/mo | 90/100 | Pricing → |
MoosendBest Value Email marketing and automation platform | No | From $7/month | 74/100 | Pricing → |
Mailerlite Email marketing made simple | Yes | $10/month | 74/100 | Pricing → |
Snov.io Email finder and outreach platform | Yes | $29.25/mo | 82/100 | Pricing → |
Prices shown are starting prices. Actual pricing may vary based on features and team size.
See all alternatives →Pardot Pricing FAQ
How much does Pardot cost?
Pardot offers the following plans: Growth ($1250/mo), Plus ($2750/mo), Advanced ($4400/mo).
Is there a free version of Pardot?
Pardot does not currently offer a free plan. Check their website for trial offers.
Does Pardot offer a free trial?
Check Pardot's official website for current trial offers.
What are cheaper alternatives to Pardot?
Free or freemium alternatives include HubSpot, Mailerlite, Snov.io. View our full comparison to find the best value.