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SimpleSplit

Claimed

Done-for-you page tests that track real sales, launched only with your approval

From $89/mo, billed monthly
Paid A/B Testing
Visit Website
Tracked since 2026

The Bottom Line

Best for
Small businesses and agencies that run paid ads and want more sales from the same traffic, without a designer or developer.
Price
From $89/mo, billed monthly. Compare plans

Key facts

  • Introductory test available. Then unlimited tests with a paid plan.
  • Real sales decide the winner. Tests usually run 2 to 4 weeks.
  • Your ads can learn too: we tell Google, Facebook and TikTok which ad clicks became customers. Off until you turn it on.

Pros

  • Done for you: we design every new version and set everything up
  • Real sales decide the winner, not clicks
  • Introductory test available

Cons

  • No visual editor or heatmaps: it’s done for you, not a tool you run yourself
  • Sites with little traffic take longer to get a clear winner

What is SimpleSplit?

SimpleSplit is A/B testing for your website, done for you. We design a new version of the page your ads send people to. Half your visitors see it, and you keep the one that brings more customers. Nothing goes live until you say yes. We count real sales in the apps you already use, like CallRail, Stripe, Shopify or HubSpot. Introductory test available. Then unlimited tests with a paid plan.

Available on: Web

Data compiled by Toolradar How we evaluate
Source simplesplit.io

Preview

Key Features

  • We design a new version of the page your ads send people to, in a few hours
  • Half your visitors see the new version. Nothing goes live until you say yes
  • We count real sales in the apps you already use: CallRail, Stripe, Shopify, HubSpot and more

Pricing Plans

SimpleSplit plans and prices
Plan Price Details
Start

$89/month

Up to 10,000 visits a month

  • Unlimited tests
  • We design every new version and set everything up
  • Regular price $149/month. 40% off for our next 50 customers
Growth

$239/month

Up to 50,000 visits a month

  • Unlimited tests
  • We design every new version and set everything up
  • Regular price $399/month. 40% off for our next 50 customers
Pro

$539/month

Up to 200,000 visits a month

  • Unlimited tests
  • We design every new version and set everything up
  • Regular price $899/month. 40% off for our next 50 customers
Calculate your cost View full pricing

Is SimpleSplit worth the price?

Good value

SimpleSplit's pricing is fair for a managed A/B testing service, especially with the 40% launch discount.

The Start tier at $89/mo is reasonable for small campaigns, while the Pro tier at $539/mo offers good value for high-traffic advertisers. This tool is best for small to medium businesses that want hands-off, designed tests rather than self-service platforms.

Full SimpleSplit pricing: every plan, hidden costs and alternatives

How SimpleSplit's pricing compares

At $89/mo, billed monthly, SimpleSplit is the most affordable of its 3 comparable direct competitors.

SimpleSplit
$89
Mida.so
$199
VWO
$299
Convert
$299

Entry paid plan, monthly price, billed monthly.

SimpleSplit by the numbers

SimpleSplit compared with 38 A/B Testing tools on Toolradar, as of Oct 2026
Metric SimpleSplit Peer median Position (1 is best)
Free plan No 19 of 38 have one n/a
Integrations listed 4 2 #1 of 10 (joint) tools with at least one integration recorded
Compare-page visits, last 30 days 20 visits 28 #10 of 10 tools with 20+ compare-page visits

Each position is counted among the tools that have data for that row, as noted under it. All A/B Testing data · How we compute this. Advertising and placement fees are not inputs to any position. Visit counts include visits from every source.

Cite this: Toolradar, “SimpleSplit by the numbers”, Oct 2026.

Reviews

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Best SimpleSplit Alternatives

Top alternatives based on features, pricing, and user needs.

VWO logo
VWO Paid

Experimentation and conversion optimization

4.4
Optimizely logo
Optimizely Paid

Digital experience optimization platform

4.2
AB Tasty logo
AB Tasty Paid

A/B testing and personalization platform for optimizing digital experiences

4.5
Mida.so logo
Mida.so Freemium

AI-powered lightweight A/B testing platform for websites with fast load times.

4.6
Convert logo
Convert Paid

A/B testing, conversion rate optimization, web optimization platform

See all a/b testing tools →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

SimpleSplit vs VWO Head-to-head: features, pricing, who wins SimpleSplit vs Optimizely Head-to-head: features, pricing, who wins SimpleSplit vs AB Tasty Head-to-head: features, pricing, who wins

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SimpleSplit FAQ

How does SimpleSplit help businesses improve conversion rates?

SimpleSplit designs a new version of the page your ads send people to and tests it against the original using real traffic. Half of your visitors see the new version, and the winner is determined by actual sales tracked in apps like Stripe or Shopify. Nothing goes live without your approval, so you only keep the version that brings more customers.

How does SimpleSplit differ from VWO?

VWO is a do-it-yourself A/B testing tool with a visual editor and heatmaps, requiring your team to design and run tests. SimpleSplit is a done-for-you service where we design every new version and set up the test, and real sales data from your apps decide the winner. This makes SimpleSplit a better fit for teams that lack time or technical resources for hands-on testing.

What kind of sites might experience slower results with SimpleSplit?

Sites with lower traffic volumes may take longer to reach a clear winner, because fewer visitors are available to generate statistically significant sales data. SimpleSplit relies on real sales rather than clicks, which naturally requires more time on smaller or newer websites.

Which teams benefit most from SimpleSplit?

Marketing teams that do not have in-house design or development resources for building and managing A/B tests benefit most from SimpleSplit. It is also valuable for teams that want to base their landing page decisions on actual revenue data rather than click-through rates or other engagement metrics.

How is SimpleSplit priced?

SimpleSplit offers an introductory test that lets you evaluate the service before committing. After that, it operates on a paid plan that provides unlimited tests. There is no permanently free tier available.

Does SimpleSplit integrate with common analytics and sales platforms?

Yes, SimpleSplit tracks real sales in apps you already use, such as CallRail, Stripe, Shopify, and HubSpot. This integration allows test results to be determined by actual customer purchases, not by surrogate metrics like clicks or page views.

Can users control when a test goes live?

Nothing goes live until you say yes. SimpleSplit designs the new page version and sets everything up, but you approve the launch, giving you full control over timing and any final adjustments before visitors see the test.

Why does SimpleSplit use real sales instead of clicks to decide the winner?

Real sales provide a direct measure of business impact, ensuring that the winning page version actually generates more customers. Using clicks can lead to misleading conclusions, because high click-through rates do not always result in revenue. SimpleSplit’s approach ties test outcomes to the metric that matters most for your bottom line.

Source: simplesplit.io