Business intelligence data for sales and marketing
Visit WebsiteTL;DR - Clearbit
- Clearbit is a B2B data enrichment platform that provides real-time company and contact intelligence
- It enriches leads with firmographic data, reveals website visitors, and powers personalization
- Custom pricing based on data volume and use case
Pricing: Paid only
Best for: Enterprises & pros
4.4/5 across review platforms
Pros & Cons
Pros
- Good data enrichment
- Company data
- API quality
- HubSpot integration
- Good for sales
Cons
- Expensive
- Per-record pricing
- Data freshness varies
- HubSpot owned now
- Limited international
Ratings Across the Web
4.4(663 reviews)
Ratings aggregated from independent review platforms. Learn more
Key Features
Data enrichmentLead scoringProspectingFormsAPIIntegrations
Pricing Plans
Free TrialBreeze Starter
$45/month
100 credits/month
- 100 enrichment credits
- HubSpot Starter required
- Basic enrichment
Most Popular
Business
$1,667/month
~$20,000/year
- Higher credit volume
- API access
- Advanced enrichment
Enterprise
Custom pricing
- Custom credits
- Dedicated support
- Custom integrations
What is Clearbit?
Clearbit enriches contact and company data for sales and marketing. Feed in an email, get back company info, job titles, and dozens of other attributes that help personalize outreach and qualify leads.
Real-time enrichment fills out forms. Prospecting data helps identify targets. Intent signals show which companies are in-market.
B2B teams wanting data that makes every interaction more informed use Clearbit to understand who they're talking to before conversations start.
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Clearbit FAQ
How does Clearbit ensure the accuracy and coverage of its B2B data?
Clearbit begins with precise data sources and then integrates all other available sources to achieve an optimal combination of accuracy and coverage. This process leverages public data from the web, proprietary data, and the power of LLMs to convert unstructured information into standardized datasets.
What specific industry categorization standards does Clearbit support for B2B data enrichment?
Clearbit provides granular industry categorization, including 6-digit NAICS, GICS, and SIC codes. This allows for highly specific targeting and segmentation based on industry.
How does Clearbit help identify buying intent from anonymous website visitors?
Clearbit utilizes best-in-class IP intelligence data to reveal buying intent from anonymous website traffic. The visitor dashboard highlights companies that match your ideal customer profile, enabling focused outbound efforts on interested companies.
Can Clearbit help streamline lead capture forms while maintaining data completeness?
Yes, Clearbit shortens forms by enriching data based on just an email address, reducing friction for users. Dynamic Form Shortening ensures 100% data coverage by only displaying necessary fields if an enrichment value is not available.
How does Clearbit standardize job titles and seniority levels for better lead qualification?
Clearbit normalizes job titles into a standardized set of roles and seniorities. This allows businesses to easily map their systems to their Ideal Customer Profile and improve lead scoring and routing.
Source: clearbit.com