Automates gym and studio management tasks like scheduling, billing, and member tracking.
Includes AI-driven marketing and sales tools to boost membership growth.
Provides comprehensive financial reporting and analytics for informed decision-making.

Pros

Automates many administrative tasks, saving time for business owners.
Offers AI-driven marketing to help grow membership and sales.
Provides comprehensive financial tools and reporting for better business insights.
Includes dedicated mobile apps for both members and staff.
Facilitates easy switching from other software with data migration and support.

Cons

Pricing details are not explicitly listed on the provided pages, requiring a demo or contact.
The AI assistant's full capabilities are not extensively described.

What is Zen Planner?

Zen Planner is a comprehensive software solution designed for fitness businesses, including gyms, studios, and martial arts centers. It automates critical administrative tasks such as scheduling, payments, member management, and marketing, allowing owners to focus on member engagement and business growth. The platform aims to simplify daily operations, from managing memberships and classes to processing billing and tracking financial performance. Zen Planner caters to businesses of all sizes, from startups to multi-location enterprises. It offers features like secure data migration, guided setup, and expert coaching to ensure a smooth transition for new users. The software also incorporates AI-driven marketing tools to boost membership sales, manage leads, and provide real-time ROI analytics, ultimately helping fitness businesses streamline operations, save time, and increase revenue.

Available on: Web

Data compiled by Toolradar Pricing checked Nov 1, 2026 · How we evaluate

Source zenplanner.com

Ratings Across the Web

4.3 (374 reviews)

Zen Planner holds an aggregate rating of 4.3 out of 5 from 374 reviews across G2 and Capterra, last checked September 17, 2026.

Ratings aggregated from independent review platforms. Learn more

Key Features

Member info, insights, and analytics
Schedule management and online booking
Membership and class package builder
Billing and payment processing
Financial reporting and dashboards
Automated marketing and sales campaigns
Member and staff mobile apps
Workout tracking (integrates with SugarWOD)

Pricing Plans

Pricing checked Nov 1, 2026. Source: zenplanner.com/pricing, read Nov 1, 2026

Zen Planner plans and prices, checked November 2026
Plan	Price	Details
Zen Planner Studio	From $99/mo	Membership Management Scheduling Workout Tracking +15 more Show less Mobile App Reporting Tools Online Scheduling Member Self-Service Belt & Skill Tracking SugarWOD Integration Memberships & Billing Staff Mobile App Attendance Tracking Payroll Zen Planner Community Reporting & Dashboards Member Mobile App Advanced Workout Tracking Payment Processing*
Zen Planner Essentials	From $198/mo	Everything in Zen Planner Studio Customizable, branded website Built-in lead capture and form integration +1 more Show less SEO optimization
Zen Planner Ultimate	From $348/mo	Everything in Zen Planner Essentials Advanced marketing automation and CRM AI-powered email and text campaigns +1 more Show less Lead management and retention tools
New Business Bundle	From $199/mo	Everything in Zen Planner Essentials Custom website with integrated lead capture Branded member app +1 more Show less Built-in billing, scheduling, and reporting tools
Website (Studio Extension)	$99 / month	Customizable Design SEO Optimization Integrated Lead Capture
Engage (Studio Extension)	$249 / month	Advanced Marketing Automation AI-Powered Campaigns Lead Management +4 more Show less Campaign Marketplace Access (100+ prebuilt campaigns) Automated Communication (drip email and SMS campaigns) Smart Reporting AI Content Generation
Branded App (Studio Extension)	$39 / month	Custom-branded mobile app for member engagement

Calculate your cost View full pricing

Is Zen Planner worth the price?

Good value

Zen Planner's core 'Studio' plan at $99/month offers a comprehensive suite of features for fitness businesses, making it a fair and competitive option.

However, the additional 'Studio Extensions' like 'Engage' at $249/month can quickly escalate costs for advanced marketing needs. It's best for established studios and gyms looking for an all-in-one management solution.

Hidden Costs & Gotchas

Website, marketing, and app are add-ons.

EMV devices are an additional $39/month.

Full Zen Planner pricing: every plan, hidden costs and alternatives

How Zen Planner's pricing compares

Zen Planner starts at $39/mo flat for the whole organisation. Its direct competitors are priced on a different basis (per user, or in another currency), so each entry price below is shown with its own unit and currency and is not ranked against the others.

Zen Planner

$39/mo flat, whole organisation, billed monthly

Mindbody

$79/location/mo, billed monthly

$1,580/mo for 20 locations

Everfit

$19/mo, billed monthly

GymMaster

$89/mo, billed monthly

Entry paid plan, monthly price (billing term shown per row), in each tool's own currency. Pricing checked Nov 1, 2026.

Recent pricing updates

Changes we detected on the Zen Planner pricing page.

Nov 1, 2026 Plans changed: Zen Planner Essentials added at $198 per member a month; Zen Planner Ultimate added at $348 per member a month; New Business Bundle added at $199 per member a month; EMV Devices (Studio Extension) removed.

Zen Planner by the numbers

Toolradar data: It is listed as an alternative to 17 other tools on Toolradar, ranking #4 of 83 in Health & Fitness. As of Nov 2026.

Zen Planner compared with 83 Health & Fitness tools on Toolradar, as of Nov 2026
Metric	Zen Planner	Peer median	Position (1 is best)
Free plan	No	51% have one	n/a
Listed as an alternative to	17 tools	2	#4 of 83
User rating	4.3/5 (across the web, 374 ratings)	4.4/5	#17 of 26 (joint) tools with 20+ reviews
Compare-page visits, last 30 days	20 visits	31	#8 of 8 tools with 20+ compare-page visits

Listed as an alternative to: #4 on 2026-10-16 to #4 on 2026-11-02 (rank among 83 tools, 1 is best).

Each position is counted among the tools that have data for that row, as noted under it. All Health & Fitness data · How we compute this. Advertising and placement fees are not inputs to any position. Visit counts include visits from every source.

Cite this: Toolradar, “Zen Planner by the numbers”, Nov 2026.

Reviews

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4.3/5

Across 374 verified user reviews on Capterra, G2

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Best Zen Planner Alternatives

Top alternatives based on features, pricing, and user needs.

Mindbody Paid

Unlock growth for fitness, beauty, and wellness businesses with an all-in-one management platform.

3.9

Everfit Freemium

The all-in-one platform for fitness, nutrition, and sport coaches to scale their business.

4.8

Glofox Paid

All-in-one software to grow your fitness studio, attract members, and boost revenue.

4.4

GymMaster Paid

Comprehensive gym and health club management software for member tracking, bookings, sales, and communication.

4.8

See all health & fitness tools →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

Zen Planner vs Mindbody Head-to-head: features, pricing, who wins Zen Planner vs Everfit Head-to-head: features, pricing, who wins Zen Planner vs Glofox Head-to-head: features, pricing, who wins

Explore More

Zen Planner FAQ

How does Zen Planner support fitness businesses in managing their finances?

Zen Planner provides comprehensive financial tools and reporting capabilities, enabling businesses to process billing, track financial performance, and gain better insights into their operations. It aims to simplify financial management from membership payments to overall revenue tracking.

Which teams within a fitness business would benefit most from Zen Planner?

Zen Planner is designed to benefit administrative teams by automating tasks like scheduling and member management, and marketing teams through its AI-driven tools for lead management and sales. Business owners also benefit from streamlined operations and financial oversight.

How does Zen Planner compare to Mindbody for fitness studio management?

Zen Planner, like Mindbody, offers all-in-one fitness business management, but Zen Planner emphasizes AI-driven marketing tools to boost membership sales and provides dedicated mobile apps for both members and staff. It also highlights easy switching from other software with data migration support.

What kind of marketing support does Zen Planner offer to grow membership?

Zen Planner includes AI-driven marketing tools designed to boost membership sales, manage leads, and provide real-time ROI analytics. These features help fitness businesses attract new members and understand the effectiveness of their marketing efforts.

What are the main limitations a prospective buyer should consider regarding Zen Planner?

A primary limitation is that specific pricing details are not publicly listed, requiring direct contact or a demo to obtain. Additionally, the full capabilities of its AI assistant and specific integrations beyond SugarWOD are not extensively detailed.

How is Zen Planner priced?

Zen Planner is offered as a paid product, and it does not include a permanently free tier. Prospective users need to contact the vendor directly or request a demo to understand the specific pricing structure.

Can Zen Planner assist with transitioning from existing business management software?

Yes, Zen Planner facilitates easy switching from other software by offering secure data migration and guided setup. It also provides expert coaching to ensure a smooth transition for new users.

Source: zenplanner.com

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