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Zen Planner

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All-in-one fitness business management and billing software for thriving studios and gyms.

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Reviews onG2Capterra
367 reviews tracked

The Bottom Line

Entry price

Paid plans only

Biggest pro

Automates many administrative tasks, saving time for business owners.

Biggest con

Pricing details are not explicitly listed on the provided pages, requiring a demo or contact.

TL;DR - Zen Planner

  • Automates gym and studio management tasks like scheduling, billing, and member tracking.
  • Includes AI-driven marketing and sales tools to boost membership growth.
  • Provides comprehensive financial reporting and analytics for informed decision-making.
Pricing: Paid only
Best for: Enterprises & pros
4.3/5 across review platforms

What is Zen Planner?

Editorial review
Zen Planner is a comprehensive software solution designed for fitness businesses, including gyms, studios, and martial arts centers. It automates critical administrative tasks such as scheduling, payments, member management, and marketing, allowing owners to focus on member engagement and business growth. The platform aims to simplify daily operations, from managing memberships and classes to processing billing and tracking financial performance. Zen Planner caters to businesses of all sizes, from startups to multi-location enterprises. It offers features like secure data migration, guided setup, and expert coaching to ensure a smooth transition for new users. The software also incorporates AI-driven marketing tools to boost membership sales, manage leads, and provide real-time ROI analytics, ultimately helping fitness businesses streamline operations, save time, and increase revenue.

Available on: Web

Pros & Cons

Pros

  • Automates many administrative tasks, saving time for business owners.
  • Offers AI-driven marketing to help grow membership and sales.
  • Provides comprehensive financial tools and reporting for better business insights.
  • Includes dedicated mobile apps for both members and staff.
  • Facilitates easy switching from other software with data migration and support.

Cons

  • Pricing details are not explicitly listed on the provided pages, requiring a demo or contact.
  • Specific integrations beyond SugarWOD are not detailed.
  • The AI assistant's full capabilities are not extensively described.

Ratings Across the Web

4.3(367 reviews)

Ratings aggregated from independent review platforms. Learn more

Key Features

Member info, insights, and analyticsSchedule management and online bookingMembership and class package builderBilling and payment processingFinancial reporting and dashboardsAutomated marketing and sales campaignsMember and staff mobile appsWorkout tracking (integrates with SugarWOD)

Pricing Plans

Pricing checked Jun 15, 2026

Zen Planner Studio

Starting at $99/month

  • Membership Management
  • Scheduling
  • Workout Tracking
  • Mobile App
  • Reporting Tools
  • Online Scheduling
  • Member Self-Service
  • Belt & Skill Tracking

Website (Studio Extension)

$99 / month

  • Customizable Design
  • SEO Optimization
  • Integrated Lead Capture

Engage (Studio Extension)

$249 / month

  • Advanced Marketing Automation
  • AI-Powered Campaigns
  • Lead Management
  • Campaign Marketplace Access (100+ prebuilt campaigns)
  • Automated Communication (drip email and SMS campaigns)
  • Smart Reporting
  • AI Content Generation

Branded App (Studio Extension)

$39 / month

  • Custom-branded mobile app for member engagement

EMV Devices (Studio Extension)

$39 / month

  • Integrated payment processing hardware for seamless transactions

How Zen Planner's pricing compares

At $39/mo, Zen Planner is mid-range of its 3 direct competitors ($10 to $106.92/mo across the set).

Zen Planner
$39
$106.92

Entry paid plan, monthly. Pricing checked Jun 15, 2026.

Reviews

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4.3/5

Across 367 verified user reviews on Capterra, G2

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Zen Planner FAQ

How does Zen Planner support fitness businesses in managing their finances?

Zen Planner provides comprehensive financial tools and reporting capabilities, enabling businesses to process billing, track financial performance, and gain better insights into their operations. It aims to simplify financial management from membership payments to overall revenue tracking.

Which teams within a fitness business would benefit most from Zen Planner?

Zen Planner is designed to benefit administrative teams by automating tasks like scheduling and member management, and marketing teams through its AI-driven tools for lead management and sales. Business owners also benefit from streamlined operations and financial oversight.

How does Zen Planner compare to Mindbody for fitness studio management?

Zen Planner, like Mindbody, offers all-in-one fitness business management, but Zen Planner emphasizes AI-driven marketing tools to boost membership sales and provides dedicated mobile apps for both members and staff. It also highlights easy switching from other software with data migration support.

What kind of marketing support does Zen Planner offer to grow membership?

Zen Planner includes AI-driven marketing tools designed to boost membership sales, manage leads, and provide real-time ROI analytics. These features help fitness businesses attract new members and understand the effectiveness of their marketing efforts.

What are the main limitations a prospective buyer should consider regarding Zen Planner?

A primary limitation is that specific pricing details are not publicly listed, requiring direct contact or a demo to obtain. Additionally, the full capabilities of its AI assistant and specific integrations beyond SugarWOD are not extensively detailed.

How is Zen Planner priced?

Zen Planner is offered as a paid product, and it does not include a permanently free tier. Prospective users need to contact the vendor directly or request a demo to understand the specific pricing structure.

Can Zen Planner assist with transitioning from existing business management software?

Yes, Zen Planner facilitates easy switching from other software by offering secure data migration and guided setup. It also provides expert coaching to ensure a smooth transition for new users.

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