Best CRM for Marketing Teams 2026

Updated: February 2026

Powerful crm tools to supercharge your marketing efforts and campaigns. We've curated 15 tools specifically suited for marketing teams.

Key Takeaways

  • HubSpot is our #1 pick for crm for marketing teams in 2026, scoring 90/100.
  • We analyzed 15 crm for marketing teams tools to create this ranking.
  • 6 tools offer free plans, perfect for getting started.
  • Average editorial score: 87/100 - high-quality category.

Why Marketing Teams Need Specialized CRM Tools

Campaign management

Analytics built-in

Integration options

Content tools

15 CRM Tools for Marketing Teams

2
Odoo logo

Odoo

All-in-one open-source business management software with a vast app ecosystem.

Freemium90/100
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3
PartnerStack logo

PartnerStack

Drive growth with B2B partnerships and scale partner revenue through a high-performing ecosystem.

Paid89/100
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Nimble logo

Nimble

Your CRM for smarter AI email marketing, engagement, and growth, all from one simple AI-driven platform.

Paid86/100
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Freshsales logo

Freshsales

AI-powered Sales CRM to streamline sales, boost conversions, and grow your pipeline.

Freemium86/100
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Insightly logo

Insightly

Modern, scalable CRM platform with AI, marketing automation, and customer service for growing businesses.

Freemium85/100
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Streak logo

Streak

The only CRM that lives entirely inside your Gmail inbox, making sales and customer management seamless.

Freemium85/100
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Best CRM for Other Use Cases

Frequently Asked Questions

What is the best crm tool for marketing teams?

Based on our analysis, HubSpot is the top choice for marketing teams, with a score of 90/100. It offers campaign management and analytics built-in.

Are there free crm tools for marketing teams?

Yes! HubSpot, Odoo, Zoho CRM offer free plans suitable for marketing teams.