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Webinar and virtual event platforms

36 tools evaluated · 10 top picks · Updated August 2026

Key Takeaways
  • GoTo Meeting is our #1 pick for webinar in 2026.
  • We analyzed 36 webinar tools to create this ranking.
  • 4 tools offer free plans, perfect for getting started.

Webinar platforms split between marketing-focused (Livestorm, Demio, BigMarker) and meeting-platform extensions (Zoom Webinars, Microsoft Teams Live Events). For marketing-led webinars with registration flows, the dedicated platforms win; for occasional all-hands or training, the meeting tools suffice.

7 top webinar tools compared

Starting price, average user rating, and our pick for each category.

ToolOur takeStarting priceRating
GoTo Meeting logo
GoTo Meeting
Best overall$12/mo4.3
Zoom logo
Zoom
Best free tierFree + paid3.7
vFairs logo
vFairs
Solid pickContact sales4.7
Getresponse logo
Getresponse
Solid pick$13/mo4.4
Livestorm logo
Livestorm
Community favorite$99/mo4.5
GoTo Webinar logo
GoTo Webinar
Solid pickContact sales4.3
ON24 logo
ON24
Solid pickContact sales4.3

How the Top Webinar Tools Compare

The webinar category is highly competitive in 2026, with GoTo Meeting and Zoom both ranking among the top choices on Toolradar's assessment, followed closely by vFairs. The tight competition reflects how mature this market has become.

Pricing varies significantly among the top picks: Zoom (freemium (free tier available)) offers free access, while GoTo Meeting and vFairs and Getresponse require a paid subscription. Teams on a budget should start with Zoom, which delivers strong value despite its free tier.

Computed from live tool ratings, review counts, and editorial scores.Editorial policy

Top Webinar tools

01
GoTo Meeting logo

Video conferencing for businesses

Paid4.3/528,587 ratings

GoTo Meeting provides video conferencing for businesses. Schedule meetings, share screens, record sessions-reliable video calls without the fuss. The platform is mature and stable. Enterprise features exist. The experience is predictable. Organizations wanting straightforward video conferencing choose GoTo Meeting for reliable business meetings.

+Reliable video conferencing
+Good for business
+Screen sharing
Expensive
UI dated
Good value

GoTo Meeting's pricing is competitive, especially the Professional tier at $12/month for 150 participants, which offers strong value.

Watch out

Prices are for annual billing only

02
Zoom logo

Connect, communicate, and collaborate with HD video meetings

Freemium3.7/573,247 ratings

Zoom is a video communications platform that brings people together to connect, communicate, and collaborate. HD video meetings with up to 1,000 participants. Webinars reach large audiences with interactive features. Zoom Phone provides cloud calling. Zoom Rooms brings video to conference rooms. The platform that became synonymous with video meetings.

Zoom screenshot
+Reliable video quality
+Easy to use
+Good for large meetings
Free plan has time limits
Security concerns historically
Good value

Zoom Pro at $13.33/user/month (annual) remains the baseline for professional video conferencing, but the real cost is in add-ons.

Watch out

Cloud recording storage fills fast: Pro and Business include only 10GB (about 10-15 hours of recordings). Additional storage costs $10/month for 30GB or $40/month for 25GB depending on the add-on tier. Enterprise gets unlimited recording storage, the only plan where this is not an issue.

03
vFairs logo

Host engaging hybrid, in-person, and virtual events with a comprehensive event management platform.

Paid4.7/52,380 ratings

vFairs is an event management platform designed to facilitate hybrid, in-person, and virtual events. It offers tools for planning, executing, and managing various types of events, including conferences, trade shows, job fairs, and more. The platform aims to provide an engaging experience for attendees and efficient management for organizers. For event organizers, vFairs simplifies the event lifecycle from initial planning to post-event analysis. It helps in creating immersive event environments, managing registrations, and capturing leads effectively. The platform is suitable for businesses, educational institutions, and organizations looking to host professional and impactful events, regardless of their format. Key benefits include streamlined event operations, enhanced attendee engagement through interactive features, and robust lead capture capabilities to maximize ROI from events. It helps transform traditional events into dynamic digital or hybrid experiences.

vFairs screenshot
+Supports multiple event formats (hybrid, in-person, virtual).
+Provides dedicated lead capture tools for conferences and trade shows.
+Offers comprehensive event planning features.
Pricing information is not readily available on the provided pages, suggesting it's not a free or freemium model.
Specific details on customization options are not highlighted in the provided content.
Fair value

vFairs does not publicly disclose its pricing, which is a common practice for enterprise-focused SaaS platforms.

Watch out

Custom pricing often implies higher costs.

04
Getresponse logo

Email marketing, landing pages, and webinars in one platform

Paid4.4/53,089 ratings

GetResponse provides email marketing with landing pages and webinars included. Newsletters, automation, conversion funnels-marketing tools that go beyond just sending emails. The feature set is comprehensive. The automation is capable. The pricing includes features others charge extra for. Marketers wanting email marketing plus related tools in one platform choose GetResponse for integrated marketing.

+All-in-one marketing
+Webinars included
+Landing pages
UI can be confusing
Deliverability varies
Good value

Getresponse offers a fair pricing structure, especially with the Starter tier at $13/month for unlimited sends.

Watch out

18% discount requires annual billing

05
Livestorm logo

Video conferencing software for webinars and virtual meetings, designed for engagement and efficiency.

Freemium4.5/52,087 ratings

Livestorm is an all-in-one video platform designed for hosting dynamic online events, including webinars, virtual meetings, product demonstrations, and training sessions. It caters to marketing teams, sales professionals, HR, and internal communications, offering intuitive functionalities to run any event in minutes. The platform emphasizes brand consistency with customizable templates and permissions, and improves efficiency through seamless data transfer with CRMs. Livestorm provides a comprehensive suite of features covering the entire event lifecycle, from registration and promotion to live engagement and post-event analytics. Key functionalities include customizable registration pages, email cadences, marketing automation integrations, interactive polls, Q&A, breakout rooms, and advanced reporting. It also incorporates AI-powered features for content repurposing, captions in multiple languages, transcripts, and tools for generating webinar titles, outlines, and video scripts. Livestorm is EU-hosted, ISO 27001 certified, and GDPR compliant, ensuring data security and privacy.

+Webinar platform
+Good automation
+Registration pages
Expensive
Attendee limits
Fair value

Livestorm's pricing is on the higher side compared to some market alternatives, especially with the Pro tier starting at $99/month for 500 attendees.

Watch out

Higher attendee limits require tier upgrades

06
GoTo Webinar logo

Host engaging online events with end-to-end management

Paid4.3/52,885 ratings

GoTo Webinar is a comprehensive webinar and virtual conference platform designed to help professionals host engaging online events, from marketing keynotes and employee trainings to campus-wide lectures and global conferences. The platform provides an all-in-one solution that covers the entire event lifecycle, including pre-event setup with custom branded registration pages and automated email workflows, live event engagement through interactive polls, Q&A, and breakout rooms, and post-event analytics for tracking attendance and lead data. With enterprise-grade security, session encryption, and GDPR compliance, it ensures a secure and reliable experience for hosts and attendees alike. The platform also supports Simulive events, allowing hosts to pre-record content and combine it with live interactive elements for a hybrid experience.

+All-in-one platform covering the entire webinar lifecycle from registration to analytics.
+Strong engagement toolkit with polls, Q&A, and breakout rooms to keep audiences involved.
+Enterprise-grade security and compliance suitable for sensitive corporate and educational events.
Attendees must join via a web browser or app, which may require an internet connection.
Advanced features like Simulive and custom integrations may be limited to higher-tier plans.
Fair value

GoTo Webinar's pricing is expensive compared to many competitors, especially since the 'Reach' tier lacks a listed price and likely starts high.

Watch out

No transparent pricing; requires sales call

07
ON24 logo

Turn digital engagement into pipeline with AI-powered events

Paid4.3/51,904 ratings

ON24 is an AI-powered webinar and virtual event platform built for B2B marketing and revenue teams. It transforms digital engagement into pipeline through interactive webinars, virtual conferences, content hubs, and personalized landing pages. Its ACE analytics engine generates content from presentations, segments audiences, and measures engagement. Ranked #1 on G2 for Enterprise Webinar Software, ON24 integrates with Salesforce, Marketo, and 30+ marketing platforms.

ON24 screenshot
+#1 ranked Enterprise Webinar Software on G2 with 1,200+ reviews
+AI engine repurposes single events into multi-channel content campaigns
+Deep first-party data capture without relying on third-party cookies
No publicly listed pricing, requires sales consultation
Primarily designed for enterprise B2B, overkill for small teams
Fair value

ON24's quote-based pricing makes it difficult to assess fairness without specific figures.

Watch out

Attendee volume likely drives significant cost increases.

08
BigMarker logo

Video-powered marketing platform

Paid4.7/5825 ratings

BigMarker is an AI-powered webinar and virtual event platform that helps enterprises launch and scale global events, demand generation programs, and customer marketing initiatives. It supports live, simulive, hybrid, and on-demand formats with interactive engagement tools, CRM integrations, and white-label customization. Used by Amazon, Microsoft, TED, and The Wall Street Journal, BigMarker handles audiences from 1,000 to 500,000 attendees with built-in registration, email campaigns, and AI-driven lead scoring.

+Scales from 1,000 to 500,000 attendees, true enterprise capacity
+AI features for lead scoring, content generation, and personalization
+White-label capabilities let you fully brand the experience
No public pricing, all plans require a sales conversation
Complexity can be overkill for teams running simple webinars
Good value

BigMarker's pricing structure, being entirely custom and requiring contact with sales for all tiers, makes it difficult to assess fairness directly.

Watch out

No transparent pricing available

09
Mentimeter logo

Interactive presentation software

Freemium4.6/5880 ratings

Mentimeter creates interactive presentations. Live polls, quizzes, and Q&A-presentations where audiences participate instead of just watch. The interaction is real-time. The engagement is measurable. The use cases span training to events. Presenters wanting audience engagement choose Mentimeter for interactive presentations.

+Interactive presentations
+Live polling
+Good engagement
Limited free questions
Expensive premium
Good value

Mentimeter's pricing is fair, offering a generous free tier and a well-structured progression.

Watch out

Basic and Pro prices are annual-only discounts.

10
SpatialChat logo

AI-powered platform for interactive virtual events, webinars, education, and communities.

Freemium4.8/5135 ratings

SpatialChat is an AI-powered platform designed to create highly interactive and engaging virtual experiences. It allows users to host virtual events, webinars, educational sessions, and build online communities where participants can move freely, join conversations naturally, and network effortlessly, mimicking real-world interaction. The platform aims to overcome the limitations of traditional grid-based video formats by focusing on spatial interaction and proximity-based conversations. It provides robust analytics to understand audience engagement beyond mere attendance, offering minute-by-minute data and actionable insights to improve future events. AI assistance helps manage large-scale experiences, reduces manual moderation, and surfaces real-time engagement patterns. SpatialChat is ideal for organizations, educators, and event organizers looking to foster deeper connections and higher engagement in their virtual gatherings. It supports seamless integration with various tools and offers enterprise-grade security with SOC 2 Type II compliance.

SpatialChat screenshot
+Mimics real-world interaction, leading to higher engagement.
+Provides deep, actionable insights into attendee behavior.
+AI assistance reduces moderation effort and scales experiences.
Advanced features and larger capacities are part of paid plans.
Some integrations are listed as 'Coming soon'.
Good value

SpatialChat's pricing is quite flexible, offering options from free to custom enterprise solutions.

Watch out

Day Pass is per user, can add up

Why these webinar tools didn't make our top 10.

We evaluated 36 webinar tools and these 20 ranked 11 through 30. They're solid options that fell short on one or two axes (review depth, pricing transparency, feature parity), but worth a look if the leaders don't fit your stack or budget.

Airmeet logo
Airmeet
Virtual event and webinar platform
Hopin logo
Hopin
Virtual and hybrid events platform
StreamYard logo
StreamYard
Live streaming studio in your browser
WebinarGeek logo
WebinarGeek
Create, host, market, analyze, and automate webinars with a user-friendly platform.
Demio logo
Demio
Hassle-free webinar software for marketers to drive engagement, conversions, and revenue.
LiveWebinar logo
LiveWebinar
Host interactive webinars, online meetings, and virtual events with advanced customization and monetization.
ClickMeeting logo
ClickMeeting
Host professional webinars, online meetings, and e-learning sessions without installation.
Zoom Webinars logo
Zoom Webinars
Scale video events to thousands with built-in engagement and integrations
Remo logo
Remo
Replicate in-person networking with interactive 3D virtual spaces
Goldcast logo
Goldcast
AI-powered video content creation and distribution at scale
Run The World logo
Run The World
Interactive virtual event platform
Crowdcast logo
Crowdcast
Host engaging live events with registration, Q&A, and monetization
WebinarJam logo
WebinarJam
Live webinar broadcasting platform
WebinarJam Platform logo
WebinarJam Platform
The most powerful live and automated webinar software for selling online and engaging audiences.
eWebinar logo
eWebinar
Automated webinars that feel live, engage attendees, and save you time
Accelevents logo
Accelevents
Virtual and hybrid event platform
Univid logo
Univid
The fast and engaging webinar platform for beautiful, branded, and high-converting online events.
WorkCast logo
WorkCast
Scale webinars and virtual events with 55+ engagement features
EverWebinar logo
EverWebinar
Automated webinars on autopilot with live simulation
WebinarNinja logo
WebinarNinja
All-in-one webinar software for marketing, selling, and teaching with integrated course creation.

Popular webinar comparisons

See how the leading webinar tools stack up head-to-head.

Webinar pricing, compared

Real plans and the hidden costs for each tool.

In-depth: why these tools made the cut

Livestorm logo

Livestorm is browser-based (no downloads for attendees), with strong registration pages, automated email sequences, and CRM integration. For B2B marketing teams running regular webinars, Livestorm is one of the most-adopted options.

For enterprise-scale events with 1000+ attendees, BigMarker or ON24 offer more. For one-off webinars, Zoom Webinars is cheaper.

How to choose webinar software

  1. Decide marketing vs occasional use

    Recurring marketing webinars (registration, sequences, lead capture): Livestorm, Demio, BigMarker. Internal all-hands or training: Zoom Webinars, Teams Live Events. Buying a dedicated tool for occasional use is wasteful.

  2. Audit attendee experience

    Browser-only attendance, mobile experience, polls/Q&A. Livestorm and Demio rate strongly on attendee UX; Zoom Webinars is functional but feels enterprisy. Test the attendee side, not just the presenter side.

  3. Plan for the funnel

    Marketing webinars produce leads. Verify integration with your CRM, email platform, and analytics. Most webinar tools integrate with HubSpot/Salesforce/Mailchimp; the depth varies.

Honorable mentions

Tools that didn't crack the headline list but deserve a look depending on what you optimize for.

  • Whova logo
    WhovaBest for full event/conference platforms

    Whova covers full events (multi-session conferences with networking) rather than single webinars. Different category, often confused.

Best Webinar for

How we ranked these webinar tools

We rank by real-world signal: verified user ratings aggregated from G2, Capterra, and our own community, the volume and recency of media coverage, and hands-on editorial review for the tools we cover in depth. Pricing is re-checked and the ranking refreshed monthly. We do not sell placement in this list.

Tools reviewed
36
With free tier
36%
Last updated
August 2026

Toolradar Research

The data behind webinar

First-party analyses built from our full catalog, methodology published.

All Toolradar research

Frequently Asked Questions

What is the best webinar tool in 2026?

Based on our analysis of 36 webinar tools, GoTo Meeting ranks #1 on Toolradar's assessment. The runners-up are Zoom, vFairs, Getresponse. Our rankings are based on features, pricing, user reviews, and real-world testing across 36 products.

What are the top 3 webinar tools?

The top 3 webinar tools in 2026, ranked by Toolradar, are: 1) GoTo Meeting, Video conferencing for businesses. 2) Zoom, Connect, communicate, and collaborate with HD video meetings. 3) vFairs, Host engaging hybrid, in-person, and virtual events with a comprehensive event management platform..

Are there free webinar tools?

Yes: 4 out of our top 10 webinar tools offer free or freemium plans. The top free options are Zoom, Livestorm, Mentimeter. Free plans typically include core features with usage limits.

How do I choose the right webinar tool?

Start by defining your team size, budget, and must-have features. GoTo Meeting is the top-rated option overall. For budget-conscious teams, Zoom offers strong value. Compare all 36 options side-by-side on Toolradar, where we evaluate features, pricing, ease of use, and user reviews.
Webinar statisticscatalog size, ratings and pricing data, updated monthly

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