The Bottom Line
Entry price
Free plan available, paid tiers above
Biggest pro
Beautiful templates
Biggest con
Limited automation triggers
TL;DR - Campaign Monitor
- Campaign Monitor is an email marketing platform that offers tools for creating, sending, and analyzing email campaigns.
- It features a drag-and-drop email builder, marketing automation with a visual journey designer, and new AI-powered capabilities for performance optimization and audience building.
- The platform also includes a new Website Builder for managing marketing funnels and provides real-time analytics dashboards for campaign performance.
What is Campaign Monitor?
Available on: Web
Pros & Cons
Pros
- Beautiful templates
- Easy drag-and-drop
- Good analytics
- Brand consistency
Cons
- Limited automation triggers
- Per-campaign pricing confusing
- Basic segmentation
Ratings Across the Web
Campaign Monitor holds an aggregate rating of 4.2 out of 5 from 1,459 reviews across TrustRadius, G2, Capterra and Trustpilot, last checked August 19, 2026.
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
Pricing Plans
Pricing checked Aug 26, 2026
Free
- 500 contacts
- 500 emails/month
- Drag-and-drop builder
- Basic templates
- Limited analytics
Lite
$12/month
- 5x subscriber emails/month
- Custom coded templates
- Unlimited signup forms
- AI Writer
- Automated emails
- Transactional emails
Essentials
$29/month
- Unlimited email sends
- Priority support
- All core features
- Inbox preview
- Unlimited automated emails
Premier
$159/month
- Premier support with phone
- Advanced engagement segments
- Send time optimization
- Email section locking
- Advanced link tracking
Enterprise
Custom
- Dedicated account manager
- Multi-brand management
- Proactive deliverability monitoring
- Quarterly business reviews
- Enterprise-grade security
Is Campaign Monitor worth the price?
Campaign Monitor's pricing starts fairly with a generous Free tier and a competitive Lite tier at $12/month.
However, the jump to Premier at $159/month for advanced features seems quite steep compared to the Essentials tier at $29/month. This pricing structure is best for small to medium businesses needing robust email marketing without enterprise-level complexity.
Reviews
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Across 1,459 verified user reviews on G2, Capterra, Trustpilot
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Campaign Monitor FAQ
What new AI-powered capabilities are available to enhance email campaign performance?
How does the new Website Builder integrate with existing Campaign Monitor accounts?
Can teams collaborate on email templates while maintaining brand consistency?
What kind of data is available through the interactive dashboards for performance monitoring?
Is coding knowledge required to design emails using Campaign Monitor?
Source: campaignmonitor.com