Campaign Monitor
Claim this toolEmail marketing for growing businesses
From $12/mo, billed monthly (free plan available) Visit WebsiteThe Bottom Line
- Price
- From $12/mo, billed monthly (free plan available). Compare plans
Key facts
- Campaign Monitor is an email marketing platform that offers tools for creating, sending, and analyzing email campaigns.
- It features a drag-and-drop email builder, marketing automation with a visual journey designer, and new AI-powered capabilities for performance optimization and audience building.
- The platform also includes a new Website Builder for managing marketing funnels and provides real-time analytics dashboards for campaign performance.
Pros
- Beautiful templates
- Easy drag-and-drop
- Good analytics
- Brand consistency
Cons
- Limited automation triggers
- Per-campaign pricing confusing
- Basic segmentation
What is Campaign Monitor?
Available on: Web
Ratings Across the Web
Campaign Monitor holds an aggregate rating of 4.2 out of 5 from 1,459 reviews across TrustRadius, Trustpilot, G2 and Capterra, last checked September 17, 2026.
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
- Email designer
- Automation
- Personalization
- Analytics
- Link review
- Transactional email
Pricing Plans
Pricing checked Oct 18, 2026. Source: campaignmonitor.com/pricing, read Oct 18, 2026
| Plan | Price | Details |
|---|---|---|
| Free | $0 |
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| Lite | $12/month |
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|
| Essentials | $29/month |
+2 more Show less
|
| Premier | $159/month |
+2 more Show less
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| Enterprise | Custom |
+2 more Show less
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Is Campaign Monitor worth the price?
Campaign Monitor's pricing starts fairly with a generous Free tier and a competitive Lite tier at $12/month.
However, the jump to Premier at $159/month for advanced features seems quite steep compared to the Essentials tier at $29/month. This pricing structure is best for small to medium businesses needing robust email marketing without enterprise-level complexity.
How Campaign Monitor's pricing compares
At $12/mo, billed monthly, Campaign Monitor is mid-range of its 2 comparable direct competitors ($9 to $25/mo across the set).
Entry paid plan, monthly price, billed monthly. Pricing checked Oct 18, 2026.
Campaign Monitor by the numbers
Toolradar data: Campaign Monitor's entry paid plan ($12/mo, billed monthly) ranks #16 of 54 (joint) for price among the Email Marketing tools with a verified entry price and no stated unit, where the median is $19/mo. As of Oct 2026.
| Metric | Campaign Monitor | Peer median | Position (1 is best) |
|---|---|---|---|
| Entry paid plan | $12/mo, billed monthly | $19/mo | #16 of 54 (joint) tools with no stated price unit, verified price |
| Free plan | Yes | 58% have one | n/a |
| User rating | 4.2/5 (across the web, 1,459 ratings) | 4.5/5 | #52 of 69 (joint) tools with 20+ reviews |
Each position is counted among the tools that have data for that row, as noted under it. A lower entry price ranks higher; prices are read on vendor pages and compared only with tools priced on the same basis. All Email Marketing data · How we compute this. Advertising and placement fees are not inputs to any position.
Cite this: Toolradar, “Campaign Monitor by the numbers”, Oct 2026.
Reviews
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Across 1,459 verified user reviews on G2, Capterra, Trustpilot
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Campaign Monitor FAQ
What new AI-powered capabilities are available to enhance email campaign performance?
How does the new Website Builder integrate with existing Campaign Monitor accounts?
Can teams collaborate on email templates while maintaining brand consistency?
What kind of data is available through the interactive dashboards for performance monitoring?
Is coding knowledge required to design emails using Campaign Monitor?
How does Campaign Monitor pricing compare with other Email Marketing tools?
Source: campaignmonitor.com