Pros & Cons
Pros
- Person-level tracking
- Good cohort analysis
- Revenue attribution
Cons
- Higher price point
- Learning curve
Ratings Across the Web
4.1(187 reviews)
Ratings aggregated from independent review platforms. Learn more
Preview
Key Features
Person-based analyticsFunnel reportsCohort analysisA/B testing integrationRevenue trackingEmail campaigns
Pricing Plans
14-day Free TrialSilver
$299/month
- 10K unique visitors
- Behavioral analytics
- Email support
- Basic segmentation
Most Popular
Gold
$499/month
- 25K unique visitors
- Phone support
- Advanced segmentation
- Automation
Enterprise
Custom
- Unlimited visitors
- Dedicated support
- Custom integrations
- SLA
What is Kissmetrics?
Kissmetrics is a behavioral analytics platform that tracks individual user behavior across devices and sessions. Helps understand the customer journey and optimize conversions.
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Kissmetrics FAQ
How does Kissmetrics facilitate multi-channel attribution for marketing efforts?
Kissmetrics ties every action to a human, making it easy to track marketing success across various channels. It helps identify which marketing avenues in a customer's journey ultimately lead to a conversion, considering touch points like social media, search engines, and backlinks.
What specific types of reports are available in Kissmetrics to analyze customer behavior and product usage?
Kissmetrics offers a variety of reports including Activity, Funnel, Cohort, User Search, Revenue Path, and A/B Test reports. These reports help visualize funnels, analyze feature usage, track active users, and gain insights into customer behavior.
Can Kissmetrics be used to perform A/B testing on user flows and designs?
Yes, Kissmetrics allows users to A/B test different designs and flows. This functionality helps determine which sequences are most effective for customers, contributing to optimized user experiences and increased conversions.
What are the key differences in features between the Gold and Platinum plans?
The Gold plan includes everything in Silver, plus Revenue Reports and Cohort Reports, supporting up to 5M events, 10 user seats, and 3 tracked domains. The Platinum plan, designed for enterprise, offers everything in Gold, additionally including Power Reports, SQL Reports, and A/B Testing Reports, with unlimited events, user seats, and domains, along with a dedicated Account Manager.
How does Kissmetrics help in reducing customer churn?
Kissmetrics enables users to discover and improve how customers experience their product. By analyzing customer behavior and identifying bottlenecks, businesses can proactively address issues and enhance the product experience, thereby reducing churn and increasing revenue.
What kind of advanced reporting capabilities does Kissmetrics offer for technical users?
For technical users, Kissmetrics provides Advanced BI Reporting, allowing exploration of raw data with SQL queries and generation of exports for data integration. It also supports analysis of DAU to MAU ratio and user behavior within minutes of sign-up.
Source: kissmetrics.io