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Manage and grow your Facebook Marketplace business

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Reviews onG2
51 reviews tracked

The Bottom Line

Entry price

Free, no paid tier

Biggest pro

Free to use with no subscription required

Biggest con

Does not support multi-quantity shipping listings (feature requested by users)

TL;DR - Seller by Facebook

  • Dedicated app for Facebook Marketplace sellers to manage listings, messages, and inventory.
  • AI-assisted listing creation with photo uploads and bulk listing support.
  • Performance tracking and seamless sync with Facebook Marketplace.
Pricing: Free forever
Best for: Individuals & startups
4.7/5 across review platforms

What is Seller by Facebook?

Editorial review
Seller is a dedicated mobile app for Facebook Marketplace sellers, providing a centralized hub to manage and grow their selling business. It surfaces the most important tasks first, such as items to ship, buyers to respond to, and listings that need repricing. The app streamlines listing creation with AI assistance, upload photos and Meta AI automatically fills in the title, description, price suggestion, and category. Bulk listing allows sellers to create multiple listings at once, saving time. Buyer conversations are threaded by item, making it easy to track all messages related to a specific listing. Sellers can view, edit, relist, and manage their entire inventory from a single place. Performance tracking shows views, clicks, message threads, and sold listings, enabling sellers to price competitively and make data-driven decisions. The app syncs seamlessly with Facebook Marketplace, listings created or edited in Seller automatically appear on Marketplace, and selling history, ratings, and messages carry over.

Pros & Cons

Pros

  • Free to use with no subscription required
  • AI speeds up listing creation and reduces manual entry
  • All selling activity and messages centralized in one app

Cons

  • Does not support multi-quantity shipping listings (feature requested by users)
  • Only available for iPhone; no Android or web version mentioned

Ratings Across the Web

4.7(51 reviews)

Seller by Facebook holds an aggregate rating of 4.7 out of 5 from 51 reviews across G2, last checked July 26, 2026.

Ratings aggregated from independent review platforms. Learn more

Key Features

AI-assisted listing creation (auto-fills title, description, price, category)Bulk listing to create multiple items at onceThreaded buyer messages by listing itemInventory management (view, edit, relist, manage)Performance analytics (views, clicks, messages, sold items)Seamless sync with Facebook Marketplace

Pricing Plans

Pricing checked Sep 14, 2026

Free

  • All features included

Is Seller by Facebook worth the price?

95/100

The pricing is extremely generous since the entire product is free with all features included, which is rare for a dedicated marketplace management tool.

This is likely a strategic move by Facebook to drive adoption and data collection rather than direct monetization. Best for any seller already using Facebook Marketplace who wants a centralized management app.

Reviews

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4.7/5

Across 51 verified user reviews on G2

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Seller by Facebook FAQ

How does Seller by Facebook help a social media seller manage their daily tasks?

Seller by Facebook surfaces the most important tasks first, such as items to ship, buyers to respond to, and listings that need repricing. It provides a centralized hub for all selling activity, so sellers can view, edit, relist, and manage their entire inventory from a single place.

How does Seller by Facebook compare to Shopify Plus for managing a Facebook Marketplace business?

Unlike Shopify Plus, which is a paid e-commerce platform requiring a subscription, Seller by Facebook is free to use and specifically designed for Facebook Marketplace sellers. It syncs seamlessly with Marketplace, so listings created in the app automatically appear on Marketplace, and selling history, ratings, and messages carry over without additional setup.

Which teams or users benefit most from using Seller by Facebook?

Individual sellers and small teams who actively list and sell items on Facebook Marketplace benefit most from Seller by Facebook. The app streamlines listing creation with AI assistance, centralizes buyer conversations by item, and provides performance tracking to help sellers make data-driven decisions.

How is Seller by Facebook priced for sellers?

Seller by Facebook is free to use with no subscription or paid plan required. Sellers can access all features, including AI-assisted listing creation, bulk listing, and performance tracking, without any cost.

Can Seller by Facebook help sellers create multiple listings at once?

Yes, Seller by Facebook supports bulk listing, allowing sellers to create multiple listings at once, which saves time. The app also uses Meta AI to automatically fill in the title, description, price suggestion, and category when photos are uploaded.

Does Seller by Facebook integrate with Facebook Marketplace for syncing listings and messages?

Yes, Seller by Facebook syncs seamlessly with Facebook Marketplace. Listings created or edited in the app automatically appear on Marketplace, and selling history, ratings, and messages carry over, so sellers have a unified view of their business.

Why would a seller choose Seller by Facebook over other e-commerce tools for Marketplace selling?

Seller by Facebook is purpose-built for Facebook Marketplace sellers, offering free AI-assisted listing creation, centralized inventory management, and performance tracking without any subscription fees. It also threads buyer conversations by item, making it easy to track all messages related to a specific listing, which is not a standard feature in general e-commerce tools.

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