Entrata

Entrata is a comprehensive property management software designed to streamline operations, enhance resident experiences, and optimize financial performance for various property types. It offers a versatile and unified platform that integrates generative AI and automated workflows to manage everything from leasing and accounting to resident services and utility optimization. The platform aims to reduce manual tasks, improve efficiency, and drive higher Net Operating Income (NOI) for property managers. Entrata caters to a wide range of property sectors including multifamily, student housing, affordable housing, military housing, commercial properties, and manufactured housing. It provides specialized solutions for each sector, such as roommate matching for student housing or MAC payment process automation for military housing. Key components include an AI & Automation Suite for optimizing tasks and personalizing interactions, a Resident Experience Suite for resident self-service, and an Analytics Suite for data-driven decision-making. Additionally, products like ProspectPortal leverage AI for marketing and lead conversion, while LeadManager centralizes lead tracking and follow-up.