Pendo Pricing 2026
Plans, hidden costs, and alternatives compared
Cite this data: Toolradar, Pendo pricing verified Sep 2026, toolradar.com/tools/pendo/pricing
Pendo uses custom pricing.
Verified Sep 2026 from the official pricing page.
Is Pendo worth the price?
Pendo's pricing structure is fair, offering a generous Free tier that allows small teams to get significant value without cost.
The custom pricing for Base, Core, and Ultimate tiers suggests enterprise-grade solutions, which can be expensive but are typical for comprehensive product experience platforms. This model is best for businesses ranging from startups needing basic analytics to large enterprises requiring advanced product insights and orchestration.
Pricing Plans
Free
- Up to 500 monthly active users
- Product analytics
- In-app guides
- Pendo-branded roadmaps
- Pendo-branded NPS surveys
- Unlimited web and mobile app keys
Base
Custom
- Custom monthly active users
- Product analytics
- In-app guides
- One integration
Core
Custom
- Everything in Base
- Session replays
- Custom monthly active users
Ultimate
Custom
- Everything in Core
- Net promoter score NPS
- Product discovery
- Journey orchestration
- Data synchronization
How Pendo compares
5 of 6 direct competitors offer a free plan.
| Tool | Starting price | Free plan |
|---|---|---|
| Pendo | Contact sales | Yes |
| Amplitude | $49/month, billing unit not specified | Yes |
| Mixpanel | $20/month, billing unit not specified | Yes |
| Heap | $300/month, billing unit not specified | Yes |
| FullStory | Contact sales | Yes |
| LogRocket | $69/month, billing unit not specified | Yes |
| Userpilot | $299/month, billing unit not specified | No |
Pendo Pricing FAQ
How much does Pendo cost?
Pendo uses custom pricing. Contact Pendo directly for a quote based on your team size and requirements.
Does Pendo have a free plan?
Yes. Pendo offers a free plan called "Free". It includes: Up to 500 monthly active users, Product analytics, In-app guides.
What are alternatives to Pendo?
Alternatives to Pendo include Amplitude, Mixpanel, Heap, FullStory. Amplitude starts at $49/month, billing unit not specified; Mixpanel starts at $20/month, billing unit not specified; Heap starts at $300/month, billing unit not specified.
Pendo alternatives
Direct competitors. Starting prices match the table above.
Sources
- Official Pendo pricing: pendo.io/pricing (verified Sep 2026)
- Cite this data: Toolradar, Pendo pricing verified Sep 2026, toolradar.com/tools/pendo/pricing

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