BuilderPrime
UnclaimedAll-in-one CRM and business management platform for home improvement contractors.
Visit WebsiteReviews onCapterra
84 reviews trackedThe Bottom Line
Entry price
Paid plans only
Biggest pro
Consolidates multiple business functions into one platform
Biggest con
No free tier or explicit pricing information provided on the website
TL;DR - BuilderPrime
- All-in-one CRM for contractors covering lead, sales, estimating, and production.
- Automates lead tracking, follow-ups, and customer communication via SMS.
- Provides accurate reporting and integrates payments to boost efficiency and profit.
Pricing: Paid only
Best for: Enterprises & pros
4.7/5 across review platforms
What is BuilderPrime?
Builder Prime is a comprehensive CRM and business management platform specifically designed for home improvement contractors. It centralizes lead management, sales, estimating, production, and marketing automation into a single system, eliminating the need for multiple software solutions. The platform helps contractors streamline operations, improve customer experience, and drive business growth by providing accurate reporting, automated workflows, and seamless communication tools.
This robust solution allows contractors to manage leads from initial contact to referral, create professional estimates with integrated job costing, and oversee production with features like GPS-based time cards and subcontractor management. It also includes integrated payment processing, marketing automation with SMS capabilities, and detailed reporting to provide actionable insights. Builder Prime aims to help businesses increase close rates, improve profit margins, and scale operations efficiently.
Available on: Web
Pros & Cons
Pros
- Consolidates multiple business functions into one platform
- Significantly improves close rates and profit margins for contractors
- Automates lead follow-ups and customer communications, saving time
- Provides accurate, real-time data for informed business decisions
- Scalable for growing businesses and multiple locations
Cons
- No free tier or explicit pricing information provided on the website
- Requires a demo to understand full capabilities and pricing structure
- Specific integrations beyond QuickBooks are not fully detailed
Ratings Across the Web
4.7(84 reviews)
Ratings aggregated from independent review platforms. Learn more
Key Features
CRM for lead tracking and follow-upsSales and estimating with digital signatures and job costingProduction management including GPS time cards and subcontractor managementElectronic invoicing and in-app payments (credit cards, ACH)Reporting and analytics for key business metricsMarketing automation including SMS messagingConversations dashboard for centralized communicationAutomated CRM workflows and lead nurturing
Pricing Plans
Free TrialPricing checked Jun 13, 2026
Growth
Request pricing
- Complete business management
- CRM, configurable lead tracking, scheduling, & invoicing
- Automated workflows
- Email campaigns, e-signatures, online payments, & more
- Full visibility
- Unified reporting across marketing, sales, & production
- Field operations
- GPS time clock, subcontractor management, & mobile access
Multiply
Request pricing
- Everything in Growth
- Location-based permissions
- Assign employees & data access to specific locations
- Local phone numbers
- Customers always get texts from local numbers
- Configurable workflows
- Separate pipelines & automations tailored to each location
- Location specific Price Books
Reviews
$99Free with your review
Write a reviewReview BuilderPrime, get a free AI guide
Share your experience and we will send you Improve Your Thinking Patterns Using ChatGPT, free.
4.7/5
Across 84 verified user reviews on Capterra
Add your hands-on experience using the offer above to help the next buyer.
Best BuilderPrime Alternatives
Top alternatives based on features, pricing, and user needs.
SalesforcePaid
The CRM that defined the category for sales, service, and marketing
Zoho CRMFreemium
CRM for sales and marketing teams
ServiceTitanPaid
The #1 software for commercial and residential trades businesses to manage operations and drive growth.
JobberPaid
Streamline operations, win more jobs, and boost profits for home and commercial service businesses.
FieldEdgePaid
All-in-one field service management software to streamline operations and boost profitability for contractors.
Housecall ProPaid
Everything to run and grow your home services business, from scheduling to payments and marketing.
Still deciding?
Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.
Explore More
BuilderPrime FAQ
How does BuilderPrime help home improvement contractors manage their sales process?
BuilderPrime centralizes lead management, sales, and estimating into a single system, allowing contractors to manage leads from initial contact to referral. It helps create professional estimates with integrated job costing and provides tools to improve close rates.
Which teams within a home improvement company would benefit most from BuilderPrime?
Sales teams, production teams, and marketing teams within a home improvement company would benefit significantly. The platform offers tools for lead management, estimating, production oversight, and marketing automation to streamline their respective workflows.
How does BuilderPrime compare to Jobber for managing contractor operations?
BuilderPrime is a comprehensive platform that centralizes lead management, sales, estimating, production, and marketing automation into a single system, aiming to eliminate the need for multiple software solutions. It provides integrated payment processing and detailed reporting for actionable insights, which helps improve close rates and profit margins.
What kind of limitations should potential users be aware of with BuilderPrime?
Potential users should note that BuilderPrime does not offer a free tier, and explicit pricing information is not publicly provided. A demo is required to fully understand its capabilities and pricing structure, and specific integrations beyond QuickBooks are not detailed.
How is BuilderPrime priced?
BuilderPrime is a paid product and does not include a permanently free tier. Information regarding its pricing structure is not explicitly provided and typically requires a demo to understand fully.
Can BuilderPrime assist with marketing efforts for contractors?
Yes, BuilderPrime includes marketing automation with SMS capabilities, allowing contractors to automate lead follow-ups and customer communications. This helps in nurturing leads and maintaining customer relationships efficiently.
Does BuilderPrime offer tools for managing field operations and subcontractors?
BuilderPrime allows contractors to oversee production with features like GPS-based time cards for field staff and comprehensive subcontractor management. This helps in streamlining on-site operations and tracking project progress.
Source: builderprime.com