Medallia is an enterprise experience management platform that captures signals across customer and employee touchpoints. It offers AI-powered insights, action management, and experience orchestration. Fortune 500 trusted.

Available on: Web

Data compiled by Toolradar Pricing checked Sep 29, 2026 · How we evaluate

Source medallia.com

Ratings Across the Web

4.5 (243 reviews)

Medallia holds an aggregate rating of 4.5 out of 5 from 243 reviews across G2 and Capterra, last checked September 17, 2026.

Ratings aggregated from independent review platforms. Learn more

Key Features

Experience management
Customer feedback
Text analytics
Action planning
Role-based dashboards
Enterprise scale

Pricing Plans

Pricing checked Sep 29, 2026. Source: medallia.com/platform, read Sep 29, 2026

Medallia plans and prices, checked September 2026
Plan	Price	Details
Enterprise	Custom	Experience data record pricing AI-powered analytics Closed-loop workflows +1 more Show less Multi-channel feedback

View full pricing

Is Medallia worth the price?

Weak value

Medallia's custom Enterprise pricing is opaque and likely expensive, typical for high-end enterprise experience management platforms.

Without a free tier or trial, smaller businesses are effectively locked out, making it best for large organizations with dedicated budgets for AI-powered customer and employee experience programs.

Hidden Costs & Gotchas

Overage fees for experience data records

Implementation and onboarding consulting fees

Premium support or dedicated account manager add-ons

Full Medallia pricing: every plan, hidden costs and alternatives

Medallia by the numbers

Toolradar data: Its head-to-head comparison pages had 394 visits in the last 30 days, ranking #1 of 17 tools with 20+ compare-page visits in Survey Tools. As of Oct 2026.

Medallia compared with 92 Survey Tools tools on Toolradar, as of Oct 2026
Metric	Medallia	Peer median	Position (1 is best)
Free plan	No	63% have one	n/a
Listed as an alternative to	14 tools	2	#10 of 92 (joint)
User rating	4.5/5 (across the web, 243 ratings)	4.5/5	#35 of 70 (joint) tools with 20+ reviews
Compare-page visits, last 30 days	394 visits	38	#1 of 17 tools with 20+ compare-page visits

Visitors most often compare Medallia with Qualtrics and Unwrap (last 30 days, Oct 2026).

Listed as an alternative to: #10 on 2026-10-16 to #10 on 2026-10-31 (rank among 92 tools, 1 is best).

Each position is counted among the tools that have data for that row, as noted under it. All Survey Tools data · How we compute this. Advertising and placement fees are not inputs to any position. Visit counts include visits from every source.

Cite this: Toolradar, “Medallia by the numbers”, Oct 2026.

Reviews

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4.5/5

Across 243 verified user reviews on G2, Capterra

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Best Medallia Alternatives

Top alternatives based on features, pricing, and user needs.

QuestionPro Freemium

Design, send, and analyze online surveys and manage experiences with AI-powered tools.

4.5

Alchemer Freemium

Turn answers into outcomes with a powerful feedback machine.

4.0

Qualtrics Paid

The leading Experience Management (XM) software, amplified with trusted AI to drive business growth.

4.4

See all survey tools →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

Medallia vs QuestionPro Head-to-head: features, pricing, who wins Medallia vs Alchemer Head-to-head: features, pricing, who wins Medallia vs Qualtrics Head-to-head: features, pricing, who wins

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Medallia FAQ

How does Medallia help businesses understand customer sentiment?

Medallia captures signals across various customer touchpoints and uses AI-powered insights to help businesses understand customer sentiment. This allows for a comprehensive view of the customer experience, enabling informed decision-making.

Which teams benefit most from using Medallia?

Medallia is designed for enterprise-level organizations, particularly those focused on customer experience (CX) and employee experience. Teams responsible for analytics, business intelligence, and customer feedback management will find it most beneficial.

How is Medallia priced?

Medallia is a paid product without a permanently free tier. Its pricing model is designed for enterprise use, reflecting its comprehensive features and scalability.

What kind of trade-offs should a company consider before adopting Medallia?

Companies should be aware that Medallia is a complex platform with a significant learning curve and implementation time. It is also considered very expensive, making it primarily suitable for enterprise-level budgets.

Can Medallia integrate with existing business systems?

Yes, Medallia offers good integrations with other systems, allowing it to fit into existing enterprise technology stacks. This enables seamless data flow and a unified view of experience management.

How does Medallia compare to Qualtrics?

Medallia and Qualtrics both offer enterprise experience management platforms. Medallia is known for capturing signals across customer and employee touchpoints with AI-powered insights, while Qualtrics also provides extensive experience management capabilities.

Source: medallia.com

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