Digital analytics platform
Visit WebsiteTL;DR - Amplitude
- Product analytics platform
- User behavior tracking
- A/B testing and experiments
Pricing: Free plan available
Best for: Growing teams
4.5/5 across review platforms
Pros & Cons
Pros
- Powerful analytics features
- Good free tier
- Strong cohort analysis
- Session replay included
Cons
- Can be complex to set up
- Expensive at scale
- Learning curve for advanced features
Ratings Across the Web
4.5(2,732 reviews)
Ratings aggregated from independent review platforms. Learn more
Key Features
Product analyticsSession replayFeature flagsA/B experimentationBehavioral cohortsReal-time streamingCustom audiencesCausal insights
Pricing Plans
Starter
$0
- 50K MTUs (up to 10M events)
- Out-of-the-box analytics
- Session replay
- Unlimited feature flags
- Web experimentation
- AI feedback
Plus
$49
- Unlimited product analytics
- Behavioral cohorts
- Feature tagging
- Custom audiences and syncs
- Online customer support
Growth
Custom
- Custom MTU/event volume
- Advanced behavioral analysis
- Causal insights
- Feature experimentation
- Real-time streaming
- Predictive audiences
Enterprise
Custom
- Cross-product analysis
- Advanced data controls
- Mutual exclusion groups
- Multi-armed bandit experiments
- Assigned account manager
What is Amplitude?
Amplitude is a digital analytics platform that helps teams understand user behavior with product analytics, session replay, feature flags, and A/B experimentation capabilities.
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Amplitude FAQ
Does Amplitude have a free tier?
Yes, the Starter plan is free with 50K MTUs, 10M events, session replay, unlimited feature flags, and web experimentation.
What are MTUs in Amplitude?
MTUs (Monthly Tracked Users) are unique users who trigger events in your product within a calendar month.
Does Amplitude offer session replay?
Yes, session replay is included in all plans, even the free Starter tier.
Is there a startup program?
Yes, qualifying early-stage startups get one year of Growth plan features for free.
What analytics features are included?
Core features include product analytics, behavioral cohorts, funnel analysis, user paths, and retention charts across all plans.
Source: amplitude.com