Splitbee

Name: Splitbee
Brand: Splitbee
Rating: 4.2 (21 reviews)

Claim this tool

This product has been sunsetted and is no longer available.

Web Analytics A/B Testing Product Analytics

Visit Website

4.2(21 across the web)

FreemiumVisit Website

Reviews onG2

21 reviews tracked

The Bottom Line

Entry price

Free plan available, paid tiers above

Biggest pro

Extremely lightweight script with minimal performance impact

Biggest con

Product has been sunset and is no longer accepting new users

TL;DR - Splitbee

Privacy-friendly web analytics tool with event tracking and A/B testing
Acquired by Vercel and sunset, users directed to Vercel Analytics
No longer available for new signups

Pricing: Free plan available

Best for: Growing teams

4.2/5 across review platforms

What is Splitbee?

Editorial review

Splitbee was a privacy-friendly web analytics tool that offered event tracking, user journey analysis, and A/B testing with a clean, minimal interface. Founded by Tobi and Timo, it was acquired by Vercel and has since been sunset. Former users are directed to Vercel Analytics as the official successor. The product emphasized simplicity, real-time dashboards, and developer-friendly integrations without requiring cookie banners or complex setup.

Available on: Web

LCLouis CorneloupUpdated May 26, 2026 · how we evaluateSourcesplitbee.io ↗

Pros & Cons

Pros

Extremely lightweight script with minimal performance impact
Privacy-focused analytics without cookie consent requirements
Clean and intuitive dashboard designed for simplicity
Built-in A/B testing without additional tools
Seamless migration path to Vercel Analytics

Cons

Product has been sunset and is no longer accepting new users
All users must migrate to Vercel Analytics
No standalone offering available anymore
Limited historical data access after shutdown

Ratings Across the Web

4.2(21 reviews)

Splitbee holds an aggregate rating of 4.2 out of 5 from 21 reviews across G2, last checked March 19, 2026.

G221 reviews

4.2/5

Ratings aggregated from independent review platforms. Learn more

Preview

Key Features

Real-time analytics dashboard with visitor trackingCustom event tracking for conversions and interactionsUser journey and funnel analysisBuilt-in A/B testing for experimentsLightweight tracking script with no cookie banners neededAutomation workflows triggered by user eventsDeveloper-friendly API and npm packageTeam collaboration with shared dashboards

Pricing

Freemium

Splitbee offers a generous free tier with optional paid upgrades for advanced features.

View pricing

Is Splitbee worth the price?

50/100

Splitbee has been sunsetted and is no longer available, making a direct pricing analysis impossible.

However, its acquisition by Vercel suggests a strategic move to integrate analytics into a broader developer platform. Users are now directed to Vercel Analytics, which is typically included with Vercel's hosting plans, offering a potentially more integrated and cost-effective solution for Vercel users.

Reviews

Improve Your Thinking Patterns Using ChatGPT cover

$99Free with your review

Review Splitbee, get a free AI guide

Share your experience and we will send you Improve Your Thinking Patterns Using ChatGPT, free.

Write a review

4.2/5

Across 21 verified user reviews on G2

Add your hands-on experience using the offer above to help the next buyer.

Best Splitbee Alternatives

Top alternatives based on features, pricing, and user needs.

View full list →

Google AnalyticsFreemium

The free analytics standard that tracks most websites

4.5

PostHogFreemium

Open-source product analytics with event tracking, feature flags, and session recording

4.5

MatomoFreemium

Open-source web analytics alternative to GA

4.4

Fathom AnalyticsPaid

Simple privacy-first analytics

4.7

CountlyFreemium

Product analytics with privacy focus

4.1

UmamiFreemium

Privacy-first, self-hosted web analytics without cookie banners

4.5

PlausiblePaid

Privacy-first website analytics, GDPR compliant by default

OpenPanelPaid

An open-source web and product analytics platform with privacy-first tracking.

See all web analytics tools →

Still deciding?

Most buyers shortlist 2 or 3 tools before committing. Pull a side-by-side comparison or browse the full alternatives shortlist below.

All Splitbee alternatives8+ tools ranked, pricing + verdict per pick Splitbee vs Google AnalyticsHead-to-head: features, pricing, who wins Splitbee vs PostHogHead-to-head: features, pricing, who wins Splitbee vs MatomoHead-to-head: features, pricing, who wins

Explore More

Best Web Analytics Tools Best A/B Testing Tools Best Product Analytics Tools Best Free Web Analytics Best Free A/B Testing Best Free Product Analytics

Splitbee FAQ

Is Splitbee still available?

No. Splitbee has been sunset after being acquired by Vercel. The team and technology have been integrated into Vercel Analytics.

What should former Splitbee users do?

Vercel recommends migrating to Vercel Analytics, which continues the mission of providing simple, privacy-friendly web analytics.

Was Splitbee free to use?

Splitbee offered a freemium model with a generous free tier and paid plans for higher usage. Since the product is sunset, pricing is no longer relevant.

What made Splitbee different from other analytics tools?

Splitbee stood out for its minimal interface, lightweight tracking script, built-in A/B testing, and privacy-first approach that did not require cookie consent banners.

Source: splitbee.io

Guides & Articles

Best Free Web Analytics Tools in 2026

Expert guide

Best Free Product Analytics Tools in 2026

Expert guide