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Reviews on G2 Capterra
350 reviews tracked

The Bottom Line

Price
From $83/mo flat, billed monthly. Compare plans

Key facts

  • Ontraport is an all-in-one marketing, sales, and support CRM designed for growing businesses as a scalable tech stack replacement.
  • It offers powerful marketing automation, a highly customizable CRM with custom objects and multiple pipelines, and integrated communication channels.
  • The platform aims to eliminate data silos and provide enterprise-grade functionality and support without the typical complexity and cost of larger enterprise solutions.

Pros

  • All-in-one platform for marketing, sales, and support CRM, reducing the need for multiple disparate tools.
  • Highly customizable and flexible CRM, allowing businesses to store, display, and work with data in a way that makes sense for their specific needs.
  • Powerful marketing automation with a visual builder, extensive segmentation capabilities, and a library of proven templates.
  • Comprehensive lead tracking and reporting, including Campaign Performance Mode for insights into marketing effectiveness.
  • World-class email deliverability managed by an in-house team and infrastructure, not outsourced.

Cons

  • The platform's extensive features and customization options might have a steeper learning curve for new users.
  • While positioned as an alternative to enterprise platforms, the cost structure is not explicitly detailed, making it difficult to assess affordability for all small to mid-sized businesses.
  • The complexity of managing an all-in-one system could be overwhelming for businesses that prefer simpler, specialized tools for each function.

What is Ontraport?

Ontraport is an all-in-one business automation platform combining CRM, marketing automation, e-commerce, and membership sites for entrepreneurs and small businesses.

Ratings Across the Web

4.4 (350 reviews)

Ontraport holds an aggregate rating of 4.4 out of 5 from 350 reviews across G2 and Capterra, last checked September 17, 2026.

Ratings aggregated from independent review platforms. Learn more

Key Features

  • CRM
  • Marketing automation
  • E-commerce
  • Landing pages
  • Membership sites

Pricing Plans

Pricing checked Nov 1, 2026. Source: ontraport.com/pricing, read Nov 1, 2026

Ontraport plans and prices, checked November 2026
Plan Price Details
Plus

From $83/mo

  • CRM
  • Marketing Automation
  • Email + SMS
+3 more
  • Websites + Membership
  • Payment Management
  • Built-in AI
Pro

From $124/mo

  • Everything in Plus
  • Marketing Tracking + Testing
  • Advanced Personalization
+4 more
  • Deep Customization
  • User Permissions Management
  • Partner Programs
  • Shared Inbox + Webchat
Enterprise

From $249/mo

  • Everything in Pro
  • SSO
  • Field-level permissions
+2 more
  • Private infrastructure
  • Enterprise-grade scalability

Is Ontraport worth the price?

Fair value

This platform is best suited for established small to medium-sized businesses that require robust automation and CRM capabilities and have the budget to match.

Hidden Costs & Gotchas

Add-on services or premium support not included

Full Ontraport pricing: every plan, hidden costs and alternatives

How Ontraport's pricing compares

Ontraport starts at $83/mo flat for the whole organisation. Its direct competitors are priced on a different basis (per user, or in another currency), so each entry price below is shown with its own unit and currency and is not ranked against the others.

Ontraport
$83/mo flat, whole organisation, billed monthly
$7/mo, billed monthly
$15/mo, billed monthly
$9/mo, billed monthly
$14.99/user/mo, billed monthly
$299.80/mo for 20 users
$99/mo, billed monthly
$249/mo, billed monthly

Entry paid plan, monthly price (billing term shown per row), in each tool's own currency. Pricing checked Nov 1, 2026.

Email me when Ontraport changes its price

One email per change, found on the vendor's own pricing page. Unsubscribe any time.

Recent pricing updates

Changes we detected on the Ontraport pricing page.

  • Plans changed: Plus went from $147 to $83 a month; Pro went from $297 to $124 a month; Enterprise added at $249 a month; Basic removed.

Ontraport by the numbers

Toolradar data: Ontraport's entry paid plan ($83/mo flat, billed monthly) ranks #10 of 16 for price among the Marketing Automation tools with a verified entry price as a flat team plan, where the median is $64.50/mo flat. As of Nov 2026.

Ontraport compared with 357 Marketing Automation tools on Toolradar, as of Nov 2026
Metric Ontraport Peer median Position (1 is best)
Entry paid plan $83/mo flat, billed monthly $64.50/mo flat #10 of 16 tools priced as a flat team plan, verified price
Free plan No 32% have one n/a
User rating 4.4/5 (across the web, 350 ratings) 4.5/5 #133 of 235 (joint) tools with 20+ reviews

Each position is counted among the tools that have data for that row, as noted under it. A lower entry price ranks higher; prices are read on vendor pages and compared only with tools priced on the same basis. All Marketing Automation data · How we compute this. Advertising and placement fees are not inputs to any position.

Cite this: Toolradar, “Ontraport by the numbers”, Nov 2026.

Reviews

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4.4/5

Across 350 verified user reviews on G2, Capterra

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Best Ontraport Alternatives

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Ontraport FAQ

How does Ontraport support e-commerce businesses?

Ontraport integrates e-commerce functionalities directly into its platform, allowing businesses to manage sales alongside their CRM and marketing automation efforts. This all-in-one approach helps streamline operations for online stores and membership sites.

Which teams benefit most from using Ontraport?

Ontraport is designed for entrepreneurs and small businesses that need to consolidate their marketing, sales, and support CRM functions into a single system. It is particularly useful for teams looking for extensive customization and automation capabilities.

How does Ontraport compare to ActiveCampaign for marketing automation?

Ontraport offers an all-in-one platform that combines CRM, marketing automation, e-commerce, and membership sites, whereas ActiveCampaign primarily focuses on marketing automation and CRM. Ontraport's strength lies in its comprehensive integration of these various business functions.

What kind of trade-offs should users consider with Ontraport?

Users should be aware that Ontraport's extensive features and customization options may lead to a steeper learning curve. The complexity of managing an all-in-one system could also be overwhelming for businesses that prefer simpler, specialized tools.

How is Ontraport priced?

Ontraport is a paid product and does not include a permanently free tier. Its cost structure is not explicitly detailed, but it is positioned as an alternative to enterprise platforms for small to mid-sized businesses.

Can Ontraport help improve email deliverability?

Yes, Ontraport manages world-class email deliverability with an in-house team and infrastructure, ensuring that email campaigns reach their intended recipients effectively. This service is not outsourced, providing direct control over the deliverability process.

How does Ontraport provide insights into marketing performance?

Ontraport includes comprehensive lead tracking and reporting features, such as Campaign Performance Mode. This allows businesses to gain insights into the effectiveness of their marketing efforts and optimize their strategies.

How does Ontraport pricing compare with other Marketing Automation tools?

Ontraport's entry paid plan ($83/mo flat, billed monthly) ranks #10 of 16 for price among the Marketing Automation tools with a verified entry price as a flat team plan, where the median is $64.50/mo flat. Prices are read on each vendor's own pricing page and compared only with tools priced on the same basis. Source: Toolradar, Nov 2026.

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