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Best Customer Feedback Tools in 2026

Customer feedback and NPS tools

79 tools evaluated · 10 top picks · Updated June 2026

Key Takeaways
  • SurveyMonkey is our #1 pick for customer feedback in 2026.
  • We analyzed 79 customer feedback tools to create this ranking.
  • 3 tools offer free plans, perfect for getting started.

Customer feedback tools cluster around three jobs: NPS/CSAT tracking (Delighted, Wootric, AskNicely), feature-request management (Canny, Productboard, Frill), and in-app surveys (Pendo Feedback, Sprig, Hotjar Surveys). Mixing categories produces tool sprawl; pick by job.

7 top customer feedback tools compared

Starting price, average user rating, and our pick for each category.

ToolOur takeStarting priceRating
SurveyMonkey logo
SurveyMonkey
Best overallFree + paid4.5
HubSpot Service logo
HubSpot Service
Solid pickFree + paid4.4
Birdeye logo
Birdeye
Solid pickContact sales4.7
AskNicely logo
AskNicely
Solid pickContact sales4.7
Pendo logo
Pendo
Solid pickContact sales4.4
UserTesting logo
UserTesting
Solid pickContact sales4.4
Userpilot logo
Userpilot
Solid pickContact sales4.6

How the Top Customer Feedback Tools Compare

The customer feedback category is highly competitive in 2026, with SurveyMonkey and HubSpot Service both ranking among the top choices on Toolradar's assessment, followed closely by Birdeye. The tight competition reflects how mature this market has become.

Pricing varies significantly among the top picks: SurveyMonkey (freemium (free tier available)), HubSpot Service (freemium (free tier available)) offer free access, while Birdeye and AskNicely require a paid subscription. Teams on a budget should start with SurveyMonkey, which delivers strong value despite its free tier.

Computed from live tool ratings, review counts, and editorial scores.Editorial policy
01
SurveyMonkey logo

Gather feedback faster with pre-built templates and powerful analysis

Freemium4.5/524,337 ratings

SurveyMonkey is the world's most popular survey platform for gathering feedback. Pre-built templates and question banks get surveys started fast. Analyze results with built-in charts and statistical tools. Target specific audiences with SurveyMonkey Audience. Enterprise features include collaboration, compliance, and integrations. The survey tool that pioneered online feedback collection.

02
HubSpot Service logo

Customer service that connects with sales and marketing

Freemium4.4/512,000 ratings

HubSpot Service Hub manages customer service integrated with HubSpot CRM. Tickets, knowledge base, and customer feedback-support that shares context with sales and marketing. The CRM integration means complete customer visibility. Automation handles routing. Self-service reduces volume. HubSpot customers add Service Hub for support that connects with their existing customer data.

03
Birdeye logo

Manage reviews, surveys, and customer interactions

Paid4.7/53,827 ratings

Birdeye is an all-in-one customer experience platform for local businesses and enterprises. Manage online reviews across Google, Facebook, and 200+ sites. Get more reviews with automated requests. Respond to reviews from one inbox. Surveys measure customer satisfaction. Webchat and messaging handle customer inquiries. Local SEO tools boost visibility. Everything you need to manage your online reputation.

04
AskNicely logo

Unlock customer retention, revenue, and online reviews through real-time feedback and team empowerment.

Paid4.7/51,150 ratings

AskNicely is a customer experience software designed to help businesses collect, analyze, and act on customer feedback in real-time. It provides tools for creating engaging, conversational surveys across multiple channels (email, SMS, in-app, in-store) to gather qualitative insights efficiently. The platform aims to streamline feedback management, making CX data accessible and actionable for all team members, from executives to frontline staff. The software focuses on driving 'earned growth' by improving customer retention and generating referrals. It offers robust analytics, including AI-powered text analysis for sentiment and theme identification, and performance leaderboards to motivate teams. AskNicely integrates with existing CRMs and other tools, enabling automated follow-ups and workflow automation to close the loop with customers faster and ensure consistent service quality across multiple locations.

05
Pendo logo

Understand, guide, and gather feedback on user engagement

Paid4.4/51,813 ratings

Pendo is a product experience platform combining analytics, in-app guides, and user feedback. Understand how users engage with your product, guide them with targeted messages, and collect feedback through NPS surveys and roadmaps.

06
UserTesting logo

Craft experiences that win hearts and markets by turning human insight into a competitive edge.

Paid4.4/5868 ratings

UserTesting is a Human Insight Platform that provides on-demand access to real customer feedback through video-first experience testing. It enables organizations to understand the 'why' behind customer behaviors, allowing them to build, refine, and optimize products, marketing, and digital experiences with confidence. The platform offers a global network of participants, an AI-driven engine for analysis, and expert-led services to drive outcomes across various business functions. Designed for enterprises, UserTesting helps teams across marketing, product, digital CX, design, and UX research to gather fast feedback on ideas, validate concepts, and identify pain points. It supports agile development by providing continuous user feedback, enabling faster iteration and ensuring that products and experiences truly meet customer needs. The platform integrates with existing tools like Figma, Jira, and Slack to streamline workflows and embed customer insights directly into project management and design processes.

UserTesting UI screenshot
07
Userpilot logo

Onboard, engage, and grow users with no-code in-app experiences

Paid4.6/51,025 ratings

Userpilot is a product growth platform for onboarding, adoption, and engagement. Build in-app experiences without code. Segment users and trigger contextual guidance. Collect feedback with NPS and surveys. Analytics track feature adoption and user journeys. Grow product usage with the right message at the right time.

08
Sogolytics logo

Transform your business with a leading experience management platform for customers and employees.

Freemium4.7/5816 ratings

Sogolytics is a comprehensive Experience Management (XM) platform designed to help businesses understand and improve customer and employee satisfaction and loyalty. It offers a suite of specialized products: SogoCore for enterprise feedback management, SogoCX for customer experience management, SogoEX for employee experience management, and SogoSurvey for online survey creation. The platform leverages AI solutions and real-time analytics to turn feedback into actionable insights, enabling organizations to make data-backed decisions. Sogolytics is built for enterprises and individuals alike, providing tools for survey creation, data collection, advanced analytics, and reporting. It aims to provide enterprise-grade functionality without unnecessary complexity, offering customizable solutions that scale with business needs. The platform emphasizes ease of use, robust security, 24/7 customer support, and quick results, helping businesses go from feedback to clarity in minutes.

Sogolytics UI screenshot
09
Reviews.io logo

Collect, display, and manage customer reviews and user-generated content to boost trust and conversions.

Paid4.8/5634 ratings

REVIEWS.io is a comprehensive platform designed to help businesses, particularly e-commerce brands, collect, manage, and display customer reviews and user-generated content (UGC). It enables businesses to gather feedback across multiple channels, including product and company reviews, and leverage this content to enhance their online presence, drive conversions, and improve customer experience. The platform offers tools for creating custom review invitation flows, encouraging video reviews, and managing reputation across various platforms. It integrates seamlessly with popular e-commerce platforms like Shopify and provides features for displaying reviews through customizable widgets, social proof banners, and shoppable UGC galleries. Beyond collection and display, REVIEWS.io also provides AI-powered reply tools, customer surveys, and analytics to help businesses gain actionable insights from feedback, measure customer loyalty with NPS, and understand merchant metrics like delivery and support performance. It aims to build trust, increase visibility in search engines like Google Shopping, and ultimately boost sales.

10
Nicereply logo

Collect immediate customer feedback with one-click surveys to improve customer experience and agent performance.

Paid4.6/5714 ratings

Nicereply is a customer experience (CX) platform that enables businesses to collect immediate and actionable feedback from their customers through simple one-click surveys. It helps organizations understand customer satisfaction, loyalty, and effort by offering various survey types like CSAT, CES 2.0, and NPS. The platform is designed to increase the volume of insights received by integrating surveys directly into customer interactions, such as email signatures or post-resolution emails, rather than relying on separate email campaigns. This tool is ideal for customer support teams, e-commerce businesses, and any organization looking to continuously monitor and improve their customer service and overall customer experience. By providing real-time feedback, Nicereply allows teams to identify and address issues quickly, measure individual agent performance, and make data-driven decisions to enhance customer satisfaction and reduce customer effort. Its robust customization options and integrations with popular helpdesk systems streamline the feedback collection process and ensure that insights are easily accessible and actionable.

Nicereply UI screenshot

Why these customer feedback tools didn't make our top 10.

We evaluated 79 customer feedback tools and these 20 ranked 11 through 30. They're solid options that fell short on one or two axes (review depth, pricing transparency, feature parity), but worth a look if the leaders don't fit your stack or budget.

Medallia logo
Medallia
Experience management platform
Userback logo
Userback
Collect, understand, and act on user feedback to build better products faster.
Survicate logo
Survicate
Capture, analyze, and act on customer feedback across every channel to drive business impact.
Simplesat logo
Simplesat
Capture, understand, and act on customer feedback to drive growth and improve service.
BugHerd logo
BugHerd
Effortless visual feedback and bug tracking for websites, Figma designs, and PDFs.
UserVoice logo
UserVoice
Capture, organize, and analyze customer feedback to drive product direction
Trustpilot logo
Trustpilot
Empowering consumers to shop with confidence and helping companies improve through reviews.
Zonka Feedback logo
Zonka Feedback
Transform unstructured customer feedback into real-time, actionable AI-powered insights.
Productboard logo
Productboard
Connect customer needs to product strategy and roadmaps
ReviewTrackers logo
ReviewTrackers
Build a customer-obsessed organization by leveraging reviews to improve brand loyalty, retention, and growth.
Usersnap logo
Usersnap
Visual feedback and bug tracking
Lyssna logo
Lyssna
Validate products with users, recruit participants, and gather feedback to shape products users love.
Delighted logo
Delighted
Gather actionable customer feedback simply
Frill logo
Frill
Collect ideas, build roadmaps, and share updates
Marker.io logo
Marker.io
Collect visual website feedback and bug reports that developers understand, 10x faster.
Canny logo
Canny
Capture feedback, prioritize features, and build what customers want
GetFeedback logo
GetFeedback
Quickly pivot based on customer feedback to drive more value and build better experiences.
SurveySparrow logo
SurveySparrow
AI-powered customer feedback platform to turn customer voice into business growth and actionable insights.
Nolt logo
Nolt
Gather and prioritize customer feedback with a simple, integrated board
SessionStack logo
SessionStack
All-in-one platform for qualitative and quantitative user research and customer insights.

Browse all customer feedback tools

79 tools
SurveyMonkey logo
SurveyMonkey
Gather feedback faster with pre-built templates and powerful analysis
freemium· Web
HubSpot Service logo
HubSpot Service
Customer service that connects with sales and marketing
freemium· Web
Birdeye logo
Birdeye
Manage reviews, surveys, and customer interactions
paid· Web
AskNicely logo
AskNicely
Unlock customer retention, revenue, and online reviews through real-time feedback and team empowerment.
paid· Web
Pendo logo
Pendo
Understand, guide, and gather feedback on user engagement
paid· Web
UserTesting logo
UserTesting
Craft experiences that win hearts and markets by turning human insight into a competitive edge.
paid· Web
Userpilot logo
Userpilot
Onboard, engage, and grow users with no-code in-app experiences
paid· Web
Sogolytics logo
Sogolytics
Transform your business with a leading experience management platform for customers and employees.
freemium· Web
Reviews.io logo
Reviews.io
Collect, display, and manage customer reviews and user-generated content to boost trust and conversions.
paid· Web
Nicereply logo
Nicereply
Collect immediate customer feedback with one-click surveys to improve customer experience and agent performance.
paid· Web
Medallia logo
Medallia
Experience management platform
paid· Web
Userback logo
Userback
Collect, understand, and act on user feedback to build better products faster.
freemium· Web, iOS, Android, Chrome
Survicate logo
Survicate
Capture, analyze, and act on customer feedback across every channel to drive business impact.
freemium· Web
Simplesat logo
Simplesat
Capture, understand, and act on customer feedback to drive growth and improve service.
paid· Web
BugHerd logo
BugHerd
Effortless visual feedback and bug tracking for websites, Figma designs, and PDFs.
paid· Web
UserVoice logo
UserVoice
Capture, organize, and analyze customer feedback to drive product direction
paid· Web
Trustpilot logo
Trustpilot
Empowering consumers to shop with confidence and helping companies improve through reviews.
freemium
Zonka Feedback logo
Zonka Feedback
Transform unstructured customer feedback into real-time, actionable AI-powered insights.
paid· Web
Productboard logo
Productboard
Connect customer needs to product strategy and roadmaps
paid· Web
ReviewTrackers logo
ReviewTrackers
Build a customer-obsessed organization by leveraging reviews to improve brand loyalty, retention, and growth.
paid· Web
Usersnap logo
Usersnap
Visual feedback and bug tracking
paid· Web
Lyssna logo
Lyssna
Validate products with users, recruit participants, and gather feedback to shape products users love.
freemium· Web
Delighted logo
Delighted
Gather actionable customer feedback simply
freemium· Web, iOS, Android
Frill logo
Frill
Collect ideas, build roadmaps, and share updates
freemium· Web
Marker.io logo
Marker.io
Collect visual website feedback and bug reports that developers understand, 10x faster.
paid· Web, Chrome
Canny logo
Canny
Capture feedback, prioritize features, and build what customers want
freemium· Web
GetFeedback logo
GetFeedback
Quickly pivot based on customer feedback to drive more value and build better experiences.
paid· Web
SurveySparrow logo
SurveySparrow
AI-powered customer feedback platform to turn customer voice into business growth and actionable insights.
freemium· Web
Nolt logo
Nolt
Gather and prioritize customer feedback with a simple, integrated board
paid· Web
SessionStack logo
SessionStack
All-in-one platform for qualitative and quantitative user research and customer insights.
paid· Web
LaunchNotes logo
LaunchNotes
Centralize product updates, align internal teams, and engage customers with strategic communication.
paid· Web, Chrome
Retently logo
Retently
Collect and act on customer feedback to drive growth and improve customer experience.
paid· Web
Wootric logo
Wootric
Maximize customer lifetime value through comprehensive customer experience management and feedback.
paid· Web
Beamer logo
Beamer
Inform, engage, and learn from customers with in-app communication for product releases.
freemium· Web
Sleekplan logo
Sleekplan
The all-in-one platform for collecting user feedback, managing roadmaps, and sharing product updates.
freemium· Web
Qualaroo logo
Qualaroo
Gather real-time customer and user feedback with targeted, in-app and website surveys.
freemium· Web
Loox logo
Loox
Collect, display, and leverage visual product reviews to build trust and boost sales on Shopify.
freemium· Web
ReviewPro logo
ReviewPro
Transform guest feedback into actionable insights for hotels to boost reputation and revenue.
paid· Web
Hellonext logo
Hellonext
The unified platform to capture, analyze, and act on customer feedback for modern product teams.
freemium· Web
Featurebase logo
Featurebase
Product feedback and roadmap tool
freemium· Web
Screeb logo
Screeb
All-in-one platform for user insights, feedback, engagement, and onboarding.
freemium· Web
Judge.me logo
Judge.me
Where trust drives commerce: Collect and display product reviews to boost sales.
freemium· Web
Refiner logo
Refiner
Get spot-on insights from your users with perfectly timed in-app surveys for web and mobile apps.
freemium· Web, iOS, Android
Ovation logo
Ovation
Frictionless guest feedback, streamlined recovery, and operational insights for restaurants.
paid· Web
Senja logo
Senja
Collect and share testimonials
freemium· Web
Qualtrics logo
Qualtrics
The leading Experience Management (XM) software, amplified with trusted AI to drive business growth.
paid· Web
Noora logo
Noora
Collect, organize, and act on user feedback to build better products.
paid· Web, Chrome
BetterBugs logo
BetterBugs
Capture, annotate, and report bugs and feedback directly from your browser.
freemium
Testimonial.to logo
Testimonial.to
Collect and display testimonials
freemium· Web
ClientZen logo
ClientZen
Automated customer feedback analysis to uncover actionable insights at scale.
paid· Web
Alchemer logo
Alchemer
Turn answers into outcomes with a powerful feedback machine.
freemium
Upvoty logo
Upvoty
Turn user feedback into actionable product optimizations with an all-in-one feedback solution.
paid· Web
Formaly logo
Formaly
Create AI-powered conversational forms for engaging feedback and instant insights.
freemium· Web
Savio logo
Savio
Track feature requests from anywhere
paid· Web, Chrome
SurveyLegend logo
SurveyLegend
Create beautiful, engaging, and smart surveys, forms, and polls with ease.
freemium· Web
TrustYou logo
TrustYou
The #1 AI platform for hospitality customer experience, data management, and booking automation.
paid· Web
Rapidr logo
Rapidr
Gather, analyze, and act on customer feedback to build better products.
paid· Web
ReviewBot logo
ReviewBot
Monitor and manage customer reviews across major platforms via your existing communication tools.
paid· Web
AppFollow logo
AppFollow
Elevate your app's reputation and performance with AI-powered insights and review management.
freemium· Web
Supahub logo
Supahub
Centralized platform for customer feedback, feature requests, and product updates.
freemium· Web

Showing the top 60 of 79. Filter to narrow down.

How to choose customer feedback software

  1. Identify the feedback type

    Quantitative satisfaction (NPS, CSAT): Delighted, Wootric. Qualitative feature requests with voting: Canny, Productboard, Frill. In-app micro-surveys: Sprig, Hotjar Surveys. Different jobs, different tool patterns.

  2. Audit closing-the-loop

    Feedback that doesn't get acted on or acknowledged kills future participation. Tools with built-in response workflows (Delighted's follow-ups, Canny's status updates) keep the loop closed.

  3. Plan for CRM/product integration

    Feedback associated with the customer record beats anonymous feedback for context. Verify integrations with HubSpot/Salesforce and your product analytics tool.

Honorable mentions

Tools that didn't crack the headline list but deserve a look depending on what you optimize for.

  • Hotjar logo
    HotjarBest for in-product feedback widgets

    Hotjar bundles heatmaps with simple in-product feedback widgets. Good as an entry point; standalone feedback tools have more depth.

Best Customer Feedback for

How we ranked these customer feedback tools

We rank by real-world signal: verified user ratings aggregated from G2, Capterra, and our own community, the volume and recency of media coverage, and hands-on editorial review for the tools we cover in depth. Pricing is re-checked and the ranking refreshed monthly. We do not sell placement in this list.

Tools reviewed
79
With free tier
49%
Last updated
June 2026

Frequently Asked Questions

What is the best customer feedback tool in 2026?

Based on our analysis of 79 customer feedback tools, SurveyMonkey ranks #1 on Toolradar's assessment. The runners-up are HubSpot Service, Birdeye, AskNicely. Our rankings are based on features, pricing, user reviews, and real-world testing across 79 products.

What are the top 3 customer feedback tools?

The top 3 customer feedback tools in 2026, ranked by Toolradar, are: 1) SurveyMonkey, Gather feedback faster with pre-built templates and powerful analysis. 2) HubSpot Service, Customer service that connects with sales and marketing. 3) Birdeye, Manage reviews, surveys, and customer interactions.

Are there free customer feedback tools?

Yes: 3 out of our top 10 customer feedback tools offer free or freemium plans. The top free options are SurveyMonkey, HubSpot Service, Sogolytics. Free plans typically include core features with usage limits.

How do I choose the right customer feedback tool?

Start by defining your team size, budget, and must-have features. SurveyMonkey is the top-rated option overall. For budget-conscious teams, SurveyMonkey offers strong value. Compare all 79 options side-by-side on Toolradar, where we evaluate features, pricing, ease of use, and user reviews.

For customer feedback vendors

Selling a customer feedback product? Reach 550K+ buyers through Toolradar & Dupple.

Newsletter ads and directory listings: the same surfaces buyers use to shortlist. Max 2 sponsors per issue, done-for-you creative.